Automotive Sales Associate

Elite Recruiting Services•San Rafael, CA
•$50,000 - $200,000•Onsite

About The Position

Toyota Marin, part of Price Family Dealerships, is hiring motivated, customer-focused Automotive Sales Consultants for its San Rafael, California dealership. The role guides customers through the vehicle-buying process, builds lasting customer relationships, and presents new and pre-owned Toyota vehicles. Compensation is commission-based, with bonus opportunities and uncapped earning potential of $50,000–$200,000+ annually. This is a full-time, non-exempt, in-person position. The schedule varies according to dealership needs, and weekend availability is required. Travel to other dealership locations may be needed. Price Family Dealerships is a family-owned automotive group representing 15 brands across 9 Bay Area locations. The company emphasizes professionalism, integrity, ongoing training, and career growth. Toyota Marin offers ongoing training and professional development, opportunities for advancement, an employee discount, health insurance, and paid time off.

Requirements

  • Excellent communication, interpersonal, and customer service skills.
  • Professional appearance and positive, customer-focused attitude.
  • Strong negotiation, problem-solving, and relationship-building abilities.
  • Comfort using technology, CRM software, and dealership sales tools.
  • Ability to manage multiple customers and follow-up activities in a fast-paced environment.
  • Self-motivated and goal-oriented, with the ability to work independently and as part of a team.
  • Valid driver's license and ability to meet dealership driving requirements.
  • Availability to work a flexible schedule, including weekends.

Nice To Haves

  • Previous automotive sales experience is preferred.
  • Candidates with a background in retail sales, customer service, or relationship-based selling are encouraged to apply.

Responsibilities

  • Assist customers throughout the vehicle-buying process, including greeting, needs assessment, vehicle selection, test drives, negotiations, and delivery.
  • Build customer relationships and understand customers’ needs, preferences, and budgets.
  • Present new and pre-owned vehicles and explain features, technology, benefits, and available options.
  • Develop and maintain a sales pipeline through phone calls, follow-up, referrals, and repeat business.
  • Work with sales management to achieve individual sales goals, dealership standards, and customer satisfaction objectives.
  • Use dealership technology and CRM tools to manage leads, track customer interactions, and follow up consistently.
  • Stay current on Toyota products, inventory, automotive technology, financing processes, and industry developments.
  • Complete sales documentation accurately and in accordance with dealership policies and applicable laws.
  • Coordinate vehicle preparation and delivery, and help customers understand vehicle features, operation, and warranty information.
  • Participate in sales meetings, training, and professional development opportunities.

Benefits

  • Competitive earning potential with commission and bonus opportunities.
  • Uncapped commission opportunity.
  • Ongoing training and professional development.
  • Opportunities for career advancement within Price Family Dealerships.
  • Employee discount.
  • Health insurance.
  • Paid time off.
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