Automotive Sales Associate

Elite Recruiting Services•San Rafael, CA
•Onsite

About The Position

Toyota Marin, part of Price Family Dealerships, is seeking motivated, customer-focused Automotive Sales Consultants for its San Rafael, California dealership. Price Family Dealerships is a family-owned automotive group representing 15 brands across 9 Bay Area locations. The organization emphasizes professionalism, integrity, ongoing training, and employee career growth. The role suits sales professionals who enjoy building relationships, understanding customer needs, and helping customers find the right vehicle. This is a full-time, non-exempt, commission-based, in-person position with uncapped earning potential. The position is headquartered in Marin County, California, and may require travel to other dealership locations as needed. The schedule varies according to dealership needs, and weekend availability is required. Toyota Marin offers commission and bonus opportunities, ongoing training and professional development, career advancement opportunities, an employee discount, health insurance, and paid time off.

Requirements

  • Excellent communication, interpersonal, and customer service skills.
  • Professional appearance and a positive, customer-focused attitude.
  • Strong negotiation, problem-solving, and relationship-building abilities.
  • Comfort using technology, CRM software, and dealership sales tools.
  • Ability to manage multiple customers and follow-up activities in a fast-paced environment.
  • Self-motivated and goal-oriented, with the ability to work independently and as part of a team.
  • Valid driver's license and ability to meet dealership driving requirements.
  • Availability to work a flexible schedule, including weekends.

Nice To Haves

  • Previous automotive sales experience is preferred.
  • Candidates with a background in retail sales, customer service, or relationship-based selling are encouraged to apply.

Responsibilities

  • Guide customers through the vehicle-buying process, including greeting, needs assessment, vehicle selection, test drives, negotiations, and delivery.
  • Build relationships with customers and understand their needs, preferences, and budgets.
  • Present new and pre-owned vehicles and explain their features, technology, benefits, and available options.
  • Develop and maintain a sales pipeline through phone calls, follow-up, referrals, and repeat business.
  • Work with sales management to achieve individual sales goals, dealership standards, and customer satisfaction objectives.
  • Use dealership technology and CRM tools to manage leads, track customer interactions, and maintain consistent follow-up.
  • Stay current on Toyota products, inventory, automotive technology, financing processes, and industry developments.
  • Complete sales documentation accurately and in accordance with dealership policies and applicable laws.
  • Coordinate vehicle preparation and delivery, helping customers understand vehicle features, operation, and warranty information.
  • Participate in sales meetings, training, and professional development opportunities.

Benefits

  • Competitive earning potential with commission and bonus opportunities.
  • Uncapped commission opportunity.
  • Ongoing training and professional development.
  • Opportunities for career advancement within Price Family Dealerships.
  • Employee discount.
  • Health insurance.
  • Paid time off.
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