Automotive Sales Consultant, Ford
About The Position
The Automotive Sales Consultant is responsible for providing an exceptional customer purchasing experience by sharing information and brand-specific knowledge about new and pre-owned vehicles and helping customers make buying decisions. The role uses the dealership CRM system to follow up professionally and promptly and to maintain relationships with prospective and sold customers. No automotive sales experience is necessary; a paid 90-day training program and advancement opportunities are offered. Compensation includes a 90-day training guarantee and a performance-based compensation plan. The role works under the direct supervision of the Assistant Sales Manager, Sales Manager, and General Sales Manager. Advancement paths include training from Sales Associate to Finance Manager, Finance Manager to Sales Manager or Pre-Owned Sales Manager, and Sales Manager to General Sales Manager.
Requirements
- Communicate effectively with others.
- Present information clearly and professionally.
- Manage one's own time effectively.
- Type efficiently to enter accurate information into a tracking system.
- Perform basic math calculations.
- Have basic computer skills.
- Hold a current valid driver's license and meet the required insurability rating.
- Be able to travel up to 5–10% if required.
Responsibilities
- Greet customers promptly, professionally, and in a friendly manner.
- Gather customer contact and interest information and accurately enter it into the CRM system.
- Maintain relationships with prospective and previous customers by responding to inquiries, suggesting trade-ins, recommending campaigns and promotions, and following up on leads.
- Present products professionally and explain vehicle characteristics, capabilities, features, warranties, and services.
- Continuously build knowledge of new and updated product information.
- Offer and accompany customers on vehicle demonstration rides.
- Schedule and maintain a calendar for customer appointments and follow-ups.
- Attend and actively participate in daily sales and training meetings to help meet individual and department goals.
- Maintain the appearance and cleanliness of inventory on display lots and in showrooms.
- Qualify buyers by understanding their requirements and interests.
- Close sales by addressing objections, asking for the sale, negotiating prices, completing sales or purchase contracts, explaining provisions, offering warranties, services, and financing, collecting payment, and delivering vehicles when applicable.
- Take ownership of requests and explore opportunities to add value to job accomplishments.
Benefits
- Paid 90-day training program with a guarantee.
- Performance-based compensation plan.
- Health insurance.
- Dental insurance.
- Life insurance.
- Disability insurance.
- 401(k) with company match.
- Flexible spending accounts.
- Paid time off.
- Employee discounts on service, parts, and vehicles.
- Structured training programs and advancement opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
