Automotive Marketing Director
About The Position
NexGen Auto Management is seeking an Automotive Marketing Director to lead creative marketing strategies that attract and engage customers across multiple locations. The role develops campaigns using digital and traditional channels to increase brand awareness and drive sales, while adapting efforts to local market needs. The director manages marketing for a group of 4–5 stores and travels regularly between locations from Gadsden, Alabama, to Mississippi. The position works closely with sales teams and store managers, analyzes campaign performance, and monitors automotive industry trends and competitors. NexGen Auto Management describes itself as a forward-thinking automotive company focused on exceptional customer experiences, innovation, quality, and community engagement across its market regions.
Requirements
- Proven marketing experience, preferably within the automotive industry.
- Creativity and ability to develop innovative marketing plans.
- Excellent communication and interpersonal skills.
- Ability to travel frequently between locations in Gadsden, Alabama, and Mississippi.
- Proficiency with marketing analytics tools and digital marketing platforms.
- Strong organizational skills and ability to manage multiple projects simultaneously.
Responsibilities
- Develop and execute creative marketing campaigns tailored to automotive customers across multiple store locations.
- Manage and optimize advertising budgets to maximize return on investment.
- Travel regularly between stores from Gadsden, Alabama, to Mississippi to align marketing strategies with regional market dynamics.
- Collaborate with sales teams and store managers to identify local opportunities and customer preferences.
- Analyze marketing data and performance metrics, refine strategies, and report on campaign effectiveness.
- Stay current with automotive industry trends and competitor activities.
Benefits
- Competitive salary of $60,000 to $100,000 per year, paid bi-weekly.
- Opportunities for career growth within a dynamic and growing company.
- Travel allowance and use of a company vehicle for site visits.
- Health, dental, and vision insurance plans.
- Paid time off and company holidays.
- Supportive work environment focused on innovation and teamwork.
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
