Automotive Acquisition Specialist (Subaru)

Sheehy Hagerstown•Hagerstown, MD

About The Position

Sheehy Subaru of Hagerstown is seeking an Acquisition Specialist to acquire pre-owned vehicles directly from customers and make the process straightforward for both the dealership and sellers. The role uses lead sources and data-mining tools to identify acquisition opportunities and works closely with sales managers to meet profit goals and maintain customer satisfaction. The position is suited to someone who enjoys delivering exceptional customer service. Automotive sales experience is not required; experience in customer service, business development, or lead generation may be relevant, and sales training is provided. The role is based in a fun, fast-paced environment and includes a schedule of Monday through Friday, 7:45 a.m. to 4:30 p.m., with some Saturdays. The position uses tools and resources including Xtime and Subaru Care Connect for reviewing and preparing for appointments, VinCue for appraisals, repair order copies, an introductory email template, and point-of-sale materials. The employee tracks acquisition results in a shared Microsoft Excel document.

Requirements

Sales or customer service experience is preferred but not required; sales training is provided.
Ability to learn and use data-mining tools.
Strong customer service, organizational, and relationship-building skills.
Excellent verbal and written communication skills.
Outgoing personality and ability to develop lasting relationships.
Driven, competitive, and collaborative team player.
Authorized to work in the U.S.
Valid, clean, non-suspended driver’s license.
Ability to pass a pre-employment background check, Motor Vehicle Record (MVR) check, and drug screen.
Ability to work Monday through Friday from 7:45 a.m. to 4:30 p.m. and some Saturdays.

Nice To Haves

eLeads experience.
Sales or customer service experience, including retail, restaurant, or call-center experience.

Responsibilities

Welcome service customers in the lounge and contact customers who have dropped off their vehicles by phone, email, and text.
Offer complimentary appraisals to service customers and perform requested appraisals in VinCue.
Collaborate with the Used Car Manager on appraisals.
Invite customers to view or test-drive current Subaru models.
Explain the benefits of upgrading and encourage customers to trade in or sell their vehicles.
Identify acquisition opportunities through available channels, including Sheehy Buys Cars and CarGurus.
Print daily handouts from the service ledger and coordinate documentation flow with the service team.
Distribute and manage Subaru Trade Up Advantage (STUA) materials.
Pursue additional STUA opportunities, including the Customer Engagement Report, lease-ends, and custom filters.
Hand customers off smoothly to a sales consultant so they do not have to restart the process.
Maintain a consistent, welcoming customer experience from appraisal through a potential sale.
Complete vehicle purchase paperwork for outright sales.
Record customer interactions and acquisition attempts accurately in the CRM.
Help create and maintain introductory videos explaining the services and process.
Track and report acquisition results and success rates daily, weekly, and monthly in a shared Microsoft Excel document.