Associate Social Media Manager

Chosen Foods•San Diego, CA

7d•Hybrid

About The Position

The Associate Social Media Manager leads the day-to-day management and execution of Chosen Foods’ social media strategy, collaborating on communication priorities and driving consumer demand through social media. The role owns the full social plan, from strategy and content calendars through execution and performance, and ensures timely, creative, culturally relevant content that connects with consumers and drives results. This is a hybrid role based in San Diego, with an expectation of three days per week in the office. The position includes developing social-first content, managing communities and creator relationships, monitoring trends and platform changes, and reporting on performance. The role works cross-functionally to support cohesive brand storytelling and evolves Chosen Foods’ voice across social platforms.

Requirements

At least 4 years of professional experience managing social media for a brand, agency, or publisher.
Deep knowledge of TikTok, Instagram, Pinterest, and emerging platforms, with proven success growing engagement and community.
Experience independently managing social calendars, campaigns, and projects from concept through execution.
Experience managing agency, creator, and cross-functional relationships, including briefs, feedback, timelines, and deliverables.
Experience translating business objectives into social plans.
Strong strategic thinking and hands-on creative execution skills, including copywriting, short-form video, and visual direction.
Comfort directing shoots and working with creators to produce high-quality, platform-native content.
Proficiency with social creation and editing tools such as CapCut, Canva, or Adobe Suite, and social management and analytics tools.
Excellent communication skills, including the ability to write playful, witty, and clear captions and replies.
Highly organized and collaborative, with the ability to independently manage multiple projects and priorities in a fast-paced, trend-driven environment.
Strong awareness of internet culture and ability to translate cultural moments into brand-right opportunities.
Passion for social media, pop culture, and storytelling through content.

Nice To Haves

Experience filming UGC-style content.
Experience boosting or promoting content through paid social amplification.

Responsibilities

Develop and manage social media strategy and content calendars across Instagram, TikTok, Pinterest, and emerging platforms.
Lead concepting and production of social-first video, photo, and copy with internal teams, agencies, and creators.
Monitor cultural trends, creator communities, and internet moments and turn insights into timely brand campaigns and posts.
Manage day-to-day community engagement in DMs, comments, and partnerships.
Own weekly, monthly, and quarterly social performance reporting and provide recommendations to marketing leadership.
Collaborate with Brand, Creative, Innovation, and eComm teams to amplify campaigns and support cohesive brand storytelling.
Manage and contribute to the evolution of Chosen Foods’ brand voice across social platforms.
Stay current on platform updates, algorithm shifts, and best practices.
Manage day-to-day relationships with UGC creators and external partners, including briefs, feedback, timelines, and deliverables.
Manage multiple priorities and respond quickly to changing platform algorithms, trends, and consumer behaviors.