Associate, Social & Influencer Marketing (External Agency Staff)

The National Football League•New York, NY
•$30 - $35•Onsite

About The Position

The NFL’s social media team is seeking a Social Content Programmer to help manage the day-to-day creation, production, and execution of social content across the NFL’s primary social channels. The role supports the league’s social programming team and helps manage the NFL’s social presence across multiple platforms and verticals. The ideal candidate is passionate about football and has an extensive understanding of social media platforms. This position is employed by one of the NFL’s third-party agency partners, not by the NFL. The assignment providing services to the NFL is limited in duration, but may be extended by agreement between the NFL and the agency. Compensation, benefits, and other employment terms are handled by the agency. The role requires onsite presence at an NFL office or stadium; remote and hybrid arrangements are not offered. Relocation assistance is not provided.

Requirements

  • Bachelor’s degree.
  • At least 2 years of social or editorial experience.
  • Basic video and photo editing experience; experience with Adobe Photoshop and Premiere Pro is preferred.
  • Ability to work nights, weekends, early mornings, and holidays.
  • Strong written and verbal communication skills.
  • Strong organizational skills.
  • Comprehensive knowledge of the NFL, all 32 teams, and players across the league.
  • Ability to work under tight deadlines and thrive in an always-on, 24/7 NFL news cycle.
  • Strong eye for social-friendly content and ability to understand what is likely to perform well.

Nice To Haves

  • Experience with Adobe Photoshop and Premiere Pro.

Responsibilities

  • Plan, create, and publish content of all types directly on primary NFL social media platforms.
  • Use strong news and social judgment to determine what is relevant to social audiences.
  • Evaluate how the NFL can enhance content and evolve distribution across social media platforms.
  • Identify stories and make editorial and packaging decisions that support strong social performance.
  • Evaluate and interpret performance analytics, determine what is working, and pivot as needed.
  • Work with social managers on ideation and execution of editorial and marketing calendars.
  • Collaborate with internal stakeholders to coordinate social content initiatives and creative.
  • Provide live and real-time coverage and support for NFL games and tentpole events.

Benefits

  • Benefits are provided by the third-party agency, which handles employment benefits and terms. The posting directs applicants to NFL Benefits for information about the NFL’s comprehensive benefits offerings.
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