Associate Marketing Data Analyst

Ingram Micro•Irvine, CA

5d•$54,500 - $87,200

About The Position

The Associate Marketing Data Analyst independently delivers marketing reporting, analysis, and performance insights that support customer growth, campaign optimization, and business decision-making. This role partners with Enterprise Analytics, Marketing Growth Segment teams, Performance Marketing, Digital Experience, Product Marketing, and Strategic Operations to measure results, identify opportunities, and improve marketing effectiveness through data-driven recommendations. Position Purpose Deliver accurate, actionable reporting and analysis across acquisition, engagement, retention, reactivation, and digital experiences. Translate marketing and customer data into insights that drive optimization and business decisions. Support performance measurement, audience analysis, campaign effectiveness, and customer intelligence initiatives. Maintain governed reporting, KPI definitions, and analytical best practices across the marketing organization.

Requirements

Bachelor's degree in Analytics, Business, Marketing, Statistics, Data Science, Information Systems, or related field.
0-2 years of experience in marketing analytics, business intelligence, reporting, or data analysis.
Strong analytical and problem-solving skills.
Advanced Excel proficiency and experience with BI tools such as Power BI or Tableau.
Ability to synthesize data into actionable business insights.
Strong communication and stakeholder management skills.
Experience working with large datasets and multiple data sources.

Nice To Haves

SQL proficiency.
Experience with CRM, marketing automation, web analytics, CDP, or digital advertising platforms.
Understanding of customer lifecycle, funnel analysis, attribution, experimentation, and performance marketing measurement.
Experience supporting executive reporting and business reviews.

Responsibilities

Own recurring dashboards, scorecards, and performance reporting across marketing channels and customer lifecycle programs.
Analyze campaign, audience, segment, and customer performance to identify trends, opportunities, risks, and optimization recommendations.
Monitor and interpret key marketing KPIs, including engagement, conversion, attributed revenue, activation, retention, reactivation, and platform adoption metrics.
Conduct audience, cohort, and segment analyses to evaluate performance and guide targeting strategies.
Perform data validation and quality assurance to ensure reporting accuracy and consistency.
Partner with cross-functional stakeholders to define reporting requirements, success metrics, and measurement approaches.
Communicate findings and recommendations through clear dashboards, presentations, and executive-ready summaries.
Maintain documentation for metrics, reporting logic, and governance standards.
Support testing, experimentation, and ad hoc analysis initiatives.