Marketing Data Analyst

TransUnion • Chicago, IL

1d • Hybrid

About The Position

TransUnion's Marketing Solutions organization is seeking a Marketing Data Analyst to join a team focused on helping clients maximize the value of their marketing investments through data-driven measurement and analytics solutions. The team partners closely with leading brands, agencies, and internal stakeholders to design, implement, and optimize Multi-Touch Attribution (MTA) solutions that enable fact-based marketing decisions. This role reports to the Senior Manager of Data Analysis.

Requirements

• 1–3 years of experience in the MarTech, AdTech, digital analytics, marketing measurement, or related data solutions space.
• Bachelor’s degree in Computer Science, Information Systems, Information Technology, Data Analytics, or a related field; equivalent practical experience will also be considered.
• Understanding of data integration, ETL concepts, and data transformation methodologies, with the ability to diagnose and resolve data-related issues.
• Familiarity with marketing measurement, attribution, analytics, or digital advertising ecosystems and the role of data in driving marketing decisions.
• SQL proficiency with the ability to join, manipulate, filter, and validate datasets.
• Experience working with cloud data platforms and technologies such as BigQuery, AWS, and GCP.
• Familiarity with ETL tools, APIs, browser debugging tools, and data integration workflows.
• Understanding of relational database structures and data modeling concepts.
• Exposure to analytics and visualization tools such as Tableau, Power BI, Looker Studio, or Snowflake.
• Applicants must be authorized to work in the United States on a full-time basis without the need for employer support or sponsorship now or in the future.

Nice To Haves

• Familiarity with attribution modeling, marketing analytics, or advertising measurement methodologies.
• Experience working with project and issue management tools such as Jira or similar platforms.
• Exposure to statistical analysis, reporting, or data science concepts.
• Understanding of digital media, marketing technology vendors, data providers, and tracking partners.
• Experience supporting client-facing implementations or consulting engagements.

Responsibilities

• Serve as a technical and business-facing partner to clients throughout the implementation and deployment of Multi-Touch Attribution solutions.
• Gather and understand customer business requirements and translate them into scalable data integration and measurement solutions.
• Support end-to-end client deployments, including discovery sessions, solution design, configuration, testing, validation, and delivery.
• Configure, transform, troubleshoot, and validate marketing data pipelines across multiple data sources and platforms.
• Develop and maintain ETL processes using SQL and cloud-based data platforms to ensure accurate and reliable data flow.
• Analyze and resolve data quality, transformation, and integration issues across internal and external systems.
• Partner with cross-functional teams including Product, Data Science, Engineering, Account Management, and Client Services to deliver successful client outcomes.
• Communicate technical concepts effectively to both technical and non-technical stakeholders.
• Support product enhancement initiatives and contribute to process improvements that drive adoption, efficiency, and innovation.
• Develop expertise across TransUnion Marketing Solutions products, with a primary focus on Multi-Touch Attribution offerings.

Benefits

• Day-one eligibility for medical, dental, and vision coverage, plus supplemental plan options.
• Spousal, domestic partner, and other eligible dependent coverage is available on select plans.
• Tax‑advantaged HSA and FSA accounts.
• Company‑paid basic life and AD&D.
• Optional voluntary life and AD&D for you and your family.
• Short- and long‑term disability.
• Legal plan.
• Pet insurance.
• Travel accident coverage.
• Adoption assistance.
• Fertility planning coverage.
• Caregiver support.
• Dependent Care FSA for possibility of an employer match.
• Complimentary Care@Work membership.
• Up to 12 weeks of paid parental leave with eligibility for a thoughtful, gradual return.
• 401(k) with employer match.
• Employee Stock Purchase Plan (ESPP).
• Financial wellness resources.
• Career coaching.
• Optional long‑term care insurance.
• Tuition reimbursement.
• Flexible time off for exempt employees or paid time off for nonexempt employees.
• Up to 12 paid holidays per year.
• Commuter benefits.
• Employee discounts.
• Charitable gift matching.
• Paid volunteer time off.
• Corporate volunteer events.
• 24/7 support including professional therapy, coaching, and emotional well‑being programs.
• Guided meditation and resources that support physical, mental, social, and financial wellness.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level