Associate Manager, Toy Marketing, Hot Wheels RC

Mattel • El Segundo, CA

17d • Hybrid

About The Position

Mattel is seeking a collaborative product marketer to join the Hot Wheels RC Global Brand Team. Working closely with the Toy Marketing Senior Manager, the Associate Manager will help drive the Hot Wheels RC toy business and support the end-to-end toy portfolio strategy and product development pipeline. The role partners with Design, Packaging, Development, Finance, Brand Strategy, and regional commercial teams to bring products to market.

The position manages the day-to-day product segment and contributes to portfolio strategy, product development, global business reporting, and brand-building activities. It requires coordinating with cross-functional and regional partners, using consumer insights and market analysis to inform decisions, and presenting product and brand strategies to internal audiences.

The role is in-office Monday through Thursday and remote on Fridays. The annual pay range is $110,000–$135,000; actual base pay depends on work location, skills, and experience.

Requirements

• At least 2 years of relevant work experience with an MBA, or at least 5 years without an MBA.
• Experience in company, product, or marketing work rooted in consumer trends.
• Understanding of marketing mix and KPIs.
• Experience analyzing data and managing financials.
• Ability to synthesize data and derive insights to develop recommendations.
• Strong presentation skills, including presenting to large groups and senior-level audiences.
• Highly organized, independent, and detail oriented, with strong follow-up skills.
• Strong time management, planning, and project execution skills.
• Excellent written and verbal communication skills.
• Strong interpersonal skills and ability to build collaborative relationships.
• Strong PowerPoint creation and presentation skills; proficiency in Outlook, Word, and Excel.
• Demonstrated growth mindset, curiosity, continuous learning, willingness to embrace challenges, and commitment to self-improvement.

Nice To Haves

• MBA preferred, but not required with the right experience.
• Innovative thinker who can think outside the box.
• Passion for making a difference and caring about the global impact of their work.

Responsibilities

• Collaborate with the Senior Marketing Manager to manage the product portfolio, develop business strategies, objectives and insights, and manage the P&L.
• Work with cross-functional partners to develop the product line, apply mix management techniques, and ensure alignment at key milestones.
• Manage the product segment day to day and serve as a point of contact for brand inquiries and dissemination of brand information.
• Help secure buy-in for global product strategies and executional commitment from internal partners across key markets and lines of business.
• Partner with Product Design, Packaging, and Development to bring innovative toys to market on time and on budget, informed by consumer insights.
• Communicate regularly with regional teams and lines of business to ensure their needs are met.
• Present brand strategy and products confidently to large groups.
• Monitor trends, brands, and competitor performance across markets.
• Lead global business reporting and analysis.
• Contribute to planning and executing global brand-building activities, developing global marketing tools, and creating content with internal and external groups from a product-focused perspective.
• Share plans and best practices with other Mattel Global Brand teams.

Benefits

• Competitive total pay programs.
• Comprehensive benefits.
• Resources to support employee growth and potential.
• Flexible work model: in-office Monday through Thursday and work from home on Fridays.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed