About The Position

Rivian is seeking a dynamic, results-oriented field leader to help build a new business and deliver a world-class customer and employee experience. The Associate Retail Manager is accountable for daily operations, customer experience, and team performance at assigned locations. The role uses a customer-first approach to meet performance goals and implement Rivian’s culture and values, while responding flexibly and effectively to ambiguous or unexpected challenges. The position leads local team performance and sales operations, monitors KPIs, supports revenue and market-share growth, and partners with the Retail Manager and cross-functional teams to improve processes and daily operations. It also supports customer education and conversion throughout the customer journey, events and activations, new site openings, and front- and back-of-house standards. The role includes keyholder opening and closing duties, operational upkeep, and ensuring compliance with relevant regulations and company policies.

Requirements

  • At least 21 years of age.
  • High school diploma, GED, or other recognized high school equivalency credential.
  • Four or more years of experience in sales, retail, hospitality, or a similar field is highly preferred.
  • Ability to work a flexible schedule, including nights, weekends, and/or holidays.
  • Ability and willingness to travel up to 25% based on business needs.
  • Extensive experience with P&L, POS, and CRM software.
  • Comfort operating large, high-performance vehicles and conducting customer demo drives.
  • Valid driver’s license in the state of residence where driving or operating a vehicle, or the state of daily commute; if not in the appropriate state, must be eligible to obtain one within the first 60 days of employment.
  • Exceptional driving record: no drug- or alcohol-related driving incidents in the last three years, no more than one serious moving violation in the last three years, and no driving-related license suspension or revocation within the stated three-to-five-year period; subject to continuous Motor Vehicle Record monitoring.
  • Ability to obtain and maintain local sales licenses, if applicable.
  • Willingness to work in a full-service retail location or service center, outdoors, and operate vehicles in unpredictable weather.
  • Ability to perform physical tasks that may include sitting for up to two or more hours at a time; standing for up to eight or more hours a day; walking, bending, kneeling, lying, twisting, carrying, reaching, stretching, pushing, pulling, and lifting up to 50 pounds.
  • Frequent use of hands for grasping and using tools, entering data, writing communications, and calling customers or internal partners.
  • Strong understanding of written and spoken English.
  • Ability to see, read, and interpret documents such as regulations, safety rules, operating and maintenance instructions, and schematics.
  • Strong analytical skills and ability to use data and metrics to develop strategies and drive results.
  • Highly motivated and goal-oriented, with a focus on achieving and exceeding KPIs.
  • Excellent written and verbal English-language skills.
  • Ability to build and maintain relationships, gain cooperation, collaborate to achieve results, and manage multiple projects in a fast-paced, high-growth environment.
  • Skilled use of project management tools and memo and presentation development.

Nice To Haves

  • Experience with top-tier or premium brands, direct-to-consumer models, commission-based environments, and/or automotive businesses.
  • At least one year of leadership experience, with a demonstrated ability to lead and develop high-performing customer-facing teams.
  • Expertise in human resources, including recruiting, hiring, onboarding, payroll, and performance management.
  • Additional language skills.
  • Experience with Confluence, Smartsheet, Google Workspace, and Microsoft Office.

Responsibilities

  • Execute strategies to achieve revenue targets and market-share growth.
  • Establish and monitor KPIs to evaluate team performance and identify improvement opportunities.
  • Lead and guide the local field team, fostering high performance, accountability, and continuous improvement.
  • Communicate goals and connect them to site, market, and organization-wide targets and employee performance.
  • Partner with cross-functional teams to understand customer preferences, market demands, and inventory management.
  • Ensure customer satisfaction through timely communication, product knowledge, customer education, and conversion support throughout the customer journey.
  • Implement and enforce standard operating procedures to deliver a consistent customer and employee experience.
  • Identify opportunities to improve operational efficiency and cost-effectiveness.
  • Monitor and report local business trends across cohorts.
  • Promote Rivian’s culture and values among team members and customers.
  • Collaborate with the Retail Manager to meet or exceed goals, implement process improvements, and optimize daily operations.
  • Work with cross-functional partners to plan and execute activations, events, and strategies that support brand awareness, traffic, product education, lead and demand generation, retention, and conversion.
  • Implement processes and use customer-facing platforms and internal tools to move customers through the sales funnel.
  • Support special events and new site openings across the commercial organization as needed.
  • Maintain front-of-house and back-of-house site operations and standards.
  • Perform keyholder opening and closing duties, complete operational checklists, lead team huddles, and write daily business recaps.
  • Carry out daily operational tasks, including back-of-house upkeep, food and beverage support, shipping and receiving, general space upkeep, cleaning, visual displays, and event support.
  • Ensure locations within the role’s purview comply with local, state, and federal regulations and Rivian policies and procedures.
  • Take on additional projects, duties, and assignments as required or requested by commercial leadership.

Benefits

  • Eligible for bonus payments based on site or regional performance, subject to plan terms and conditions.
  • Equity awards.
  • Paid vacation.
  • Paid sick leave.
  • Medical insurance.
  • Dental insurance.
  • Vision insurance.
  • Life insurance.
  • Short-term disability insurance.
  • Long-term disability insurance.
  • Opportunity to participate in Rivian’s 401(k) Plan, subject to eligibility requirements.
  • Opportunity to participate in Rivian’s Employee Stock Purchase Program, subject to eligibility requirements.
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