Associate General Counsel, Content, Music, & Marketing

Peloton•New York, NY

5d•$314,400 - $400,550•Hybrid

About The Position

Peloton is seeking a strategic, collaborative, commercially minded Associate General Counsel to lead legal support across Content, Music, Marketing, and Commercial functions, including Global Operations. Reporting to the Chief Legal Officer, this role advises senior leaders, personally leads complex matters, and manages a small team of legal professionals. It calls for strong judgment, execution, business partnership, and service, as well as cross-functional flexibility and creative deal support across interconnected business areas. The team supports agreements involving music licensing, talent, creative partnerships, marketing collaborations, sponsorships, content production and distribution, procurement, vendors and apparel, SaaS and technology, manufacturing, transportation and logistics, and other commercial transactions. The role leads legal strategy and transactions across content and music, advertising and brand, commercial agreements and global operations, while developing practical processes and standards that help the business operate efficiently and manage risk.

Requirements

15+ years of relevant legal experience, including significant in-house experience or senior law firm experience supporting a global consumer, technology, media, entertainment, or other complex operating business.
Significant experience negotiating sophisticated commercial agreements.
Significant experience with content development, production, and distribution, including music licensing, talent agreements, creative partnerships, and sponsorships.
Strong command of advertising and consumer-protection laws.
Experience supporting a subscription, platform, digital media, retail, hardware, or other consumer-facing business.
Experience building, managing, coaching, and motivating legal professionals, including setting expectations, giving candid feedback, and driving accountability.
Excellent judgment, communication, and interpersonal skills, with the ability to influence from the individual-contributor level through the C-suite.
Practical, solutions-oriented judgment and the ability to prioritize multiple high-impact matters in a fast-paced environment.
Member in good standing of the New York State Bar or another U.S. state bar and eligible to register as in-house counsel in New York.

Nice To Haves

Global experience is strongly preferred.

Responsibilities

Advise executives and business leaders across Content, Music, Marketing, Global Operations, and related functions.
Translate complex legal and commercial issues into clear recommendations and practical paths forward.
Counsel the business on content expansion, creative partnerships, and commercial initiatives designed to reach new Members and partners.
Advise on responsible use of AI across content, marketing, and commercial workflows, including AI-enabled tools, generated content, claims, personalization, and vendor arrangements.
Balance legal and business risk with commercial objectives, agility, creativity, and a proactive focus on delivery.
Lead transactions involving content development, production, distribution, music licensing, talent, creative partnerships, media, and sponsorships.
Lead music licensing strategy and dealmaking with record labels, music publishers, performing rights organizations, and other rights holders, covering master, sync, reproduction, and public performance rights.
Advise Content leaders on expanding Peloton’s original content offerings and developing partnerships with new content partners.
Develop and implement rights-management and exploitation strategies for Peloton and third-party content, including music, talent, and other creative assets.
Oversee rights clearance, content standards, approvals, risk escalation, deal tracking, royalty reporting, renewals, audits, compliance, and talent-rights administration.
Advise on the strategic use and distribution of Peloton and third-party content within and, where appropriate, outside Peloton’s service offerings.
Advise Marketing, Brand, and Creative teams on brand and product campaigns, customer acquisition, advertising and sales technologies, promotions, Member communications, and marketing collaborations.
Counsel teams on advertising disclosures, influencer and endorsement arrangements, pricing and promotions, subscription and auto-renewal practices, product placements, and media buys.
Manage advertising and consumer-protection risk, including FTC, NAD, and state-law matters.
Develop creative, commercially effective solutions that protect Peloton’s brand and support responsible engagement with Members and consumers.
Lead and oversee complex third-party agreements supporting Peloton’s global operations and commercial activities.
Oversee direct and indirect procurement, including hardware, components, materials, services, facilities, professional services, strategic sourcing, supplier onboarding, master services agreements, statements of work, and purchase terms.
Oversee vendor and apparel agreements covering design, sourcing, manufacturing, quality, distribution, fulfillment, sales, and rentals.
Oversee manufacturing, transportation, logistics, warehousing, delivery, repair, service, distribution models, and other supply-chain relationships across relevant markets.
Advise on SaaS, technology-enabled services, data, and other enterprise agreements in partnership with Technology, Privacy, Security, and Intellectual Property specialists.
Develop practical deal structures, playbooks, approval processes, templates, and contracting standards that enable efficient business operations while managing risk.
Lead, coach, develop, and retain a small team of legal professionals.
Set priorities and expectations, allocate resources, establish effective operating rhythms, and hold team members accountable for quality, judgment, responsiveness, and results.
Drive excellence in written work, deal execution, and stakeholder partnership.
Provide direct strategic guidance on complex matters and ensure an appropriate balance of delegation, oversight, and escalation.
Build strong partnerships across Legal, Finance, Procurement, Supply Chain, Operations, Manufacturing, Logistics, Marketing, Content, Music, Brand, Product, and Technology.
Improve contracting workflows, knowledge management, reporting, escalation, and legal support models.