Associate Director, Patient Marketing
About The Position
Compass Pathways is a biotechnology company developing new treatment options in mental health care. Its initial focus is COMP360, an investigational synthetic psilocybin treatment being evaluated for treatment-resistant depression and post-traumatic stress disorder. The Associate Director, Patient Marketing supports the development and execution of patient marketing strategies for COMP360, including digital and media efforts and patient support materials. The role translates patient strategy into compliant tactics that support launch readiness and patient awareness, education, and engagement. Responsibilities span insight-driven planning, tactical execution, and performance tracking across marketing initiatives, digital experiences, educational resources, and campaigns that support commercialization objectives. The role reports to the Director, Patient Marketing and works with teams including Commercial Operations, Sales Leadership, Patient Advocacy, Medical Affairs, Market Access, Corporate Communications, Clinical Development, Regulatory, and Legal. The position is remote in the United States.
Requirements
- Bachelor's degree in Marketing, Business, Life Sciences, or a related field.
- At least 6 years of marketing experience in biotech, pharmaceuticals, or healthcare.
- Must have experience working in-house at a biotech or pharmaceutical company.
- Strong working knowledge of U.S. healthcare dynamics and promotional review processes.
- Expertise supporting market research, brand strategy, omnichannel marketing, agency management, storytelling, and marketing analytics tools.
- Excellent cross-functional collaboration, communication, and project management skills, with attention to detail.
- Passion for mental health innovation and Compass's values.
Nice To Haves
- MBA or another advanced degree.
- Experience in patient marketing, consumer health, specialty therapeutics, CNS, or launch preparation.
- Familiarity with payer, access, and regulatory considerations for investigational or specialty products.
Responsibilities
- Support development and execution of patient marketing strategies for COMP360, focusing on core materials, digital and media tactics, and foundational patient support services with the Patient Engagement team.
- Participate in market research; analyze market trends, competitive activity, and customer insights; and synthesize findings to inform tactical planning and execution.
- Lead development and approval of patient marketing materials, campaigns, and tools that communicate COMP360’s value proposition and align with medical, legal, and regulatory guidance.
- Collaborate with Patient Engagement, Sales, Patient Access, Market Access, Patient Advocacy, and Medical Affairs to develop patient support programs and materials.
- Manage day-to-day agency and vendor workstreams, project timelines, budgets, and performance metrics to ensure efficient execution and continuous optimization.
- Support lifecycle marketing initiatives that engage and educate patients at key points in the treatment journey.
- Support advocacy, partnership, and community-building initiatives that strengthen the patient experience, working with Patient Advocacy.
- Coordinate cross-functional alignment on marketing initiatives, identify operational efficiencies, proactively solve challenges, and ensure patient marketing workstreams progress reliably.
- Contribute to a collaborative, high-performing marketing team while demonstrating Compass's culture of compassion, boldness, inclusion, and rigor.
Benefits
- Base salary, discretionary bonus, and equity for permanent hires.
- Flexible working and generous time off.
- Parental and reproductive support.
- Health and medical benefits.
- Mental health and wellbeing benefits.
- Financial health benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
