Associate Director, Biddable
About The Position
Croud is a global brand and performance media agency with a New York office in SoHo. This is a client-facing, front-line management role for a leader with expertise in paid social and performance-driven e-commerce marketing. The Associate Director is expected to lead by example, bring deep paid social knowledge across platforms and international markets, and use testing, optimization, analytical thinking, and creative recommendations to drive client and operational excellence. The role leads cross-channel specialists and supports client strategy, campaign performance, operational delivery, and the development of Croud’s digital media offering. It collaborates with client leadership, strategy and planning, SEO, analytics, and other teams to deliver integrated, client-first solutions. The position is hybrid, with three days per week in the office. Standard hours are 9:00 a.m. to 5:30 p.m., with flexibility by prior agreement; occasional work outside those hours may be necessary.
Requirements
- Degree-level education or relevant equivalent experience.
- A clear passion for digital marketing.
- At least 4 years of experience, including Social, Programmatic, and Search.
- At least 2 years of direct line-management experience, including mentoring and training.
- A proven track record in leadership responsibility.
- Ability to simplify complex and technical concepts.
- A mathematical and analytical mindset.
- Ability to build strong partnerships with internal and external stakeholders.
- Excellent communication, organizational, and presentation skills.
- Proven experience managing client expectations in client-facing roles and situations.
- Impeccable attention to detail.
Nice To Haves
- Experience managing both brand and performance campaigns is a significant plus.
Responsibilities
- Oversee and develop a team of cross-channel paid search, paid social, and programmatic specialists.
- Manage the team against internal operational targets and profitability metrics.
- Take responsibility for hiring new team members.
- Learn about clients’ businesses, industries, and marketing plans to provide strategic guidance for digital media.
- Support cross-channel strategy development and integrate specialist channel expertise into consistent strategic narratives.
- Create and deliver performance forecasts and initiatives to meet and exceed client performance goals.
- Stay informed about industry developments and keep clients updated on relevant challenges and opportunities.
- Support campaign and operational delivery against client and internal KPIs.
- Lead the development of best practices and processes, and build institutional knowledge for key functions.
- Work with cross-functional teams to maintain and develop a best-in-class digital-channel offering.
- Collaborate with internal and external stakeholders to deliver client-first solutions and strategic plans with business impact.
- Mentor and train team members.
Benefits
- 20 days of vacation annually.
- 12 observed public holidays.
- 7 sick days annually.
- Summer Fridays with early finishes from Memorial Day to Labor Day.
- Paid bereavement leave.
- Enhanced parental leave plus FMLA through New York State.
- 401(k) savings plan.
- Sales commission opportunities tied to pitches.
- Recruitment referral bonus.
- Pre-tax commuter benefits.
- Full paid medical insurance for employees, including dental and vision coverage.
- Dependent contribution to medical, dental, and vision coverage.
- Employer-paid life insurance.
- Monthly gym membership stipend.
- Personalized health guidance through Health Advocate.
- Free Citi Bike membership.
- TalkSpace membership for mental health support.
- Hybrid workspace support, including a home-office setup.
- Agile working policy.
- Complimentary fruit, cereals, snacks, soft drinks, tea, and coffee.
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What This Job Offers
Job Type
Full-time
Career Level
Director
