Associate Director, Biddable

Croud•New York, NY
•$120,000 - $140,000•Hybrid

About The Position

Croud is a global brand and performance media agency combining performance marketing, brand strategy, integrated media, social, creative, and analytics. The Associate Director, Biddable is a client-facing, front-line management role for a leader with deep paid social expertise across platforms and international markets, experience in performance-driven e-commerce marketing, and a strong focus on testing, optimization, and operational and client service excellence. The role leads by example across digital performance, including paid search, paid social, and programmatic. It combines people leadership, client management and account strategy, and operational management. The Associate Director develops a high-performing team, supports cross-channel strategy, provides strategic guidance and performance forecasts to clients, and works with cross-functional teams to improve processes and the agency’s digital product offering. The position reports to the Director, Biddable. The role is based in Croud’s New York office and follows a hybrid model, with three days per week in the office. Standard hours are 9:00 a.m. to 5:30 p.m., with flexibility by prior agreement; work outside those hours may occasionally be necessary. The salary range is $120,000 to $140,000, depending on experience and other factors.

Requirements

  • Degree-level education or relevant equivalent experience.
  • At least 4 years of experience in social, programmatic, and search.
  • At least 2 years of direct line management experience, including mentoring and training.
  • A clear passion for digital marketing.
  • Enjoys leadership responsibility and has a proven track record.
  • Ability to simplify complex and technical concepts.
  • Mathematical and analytical ability.
  • Ability to build strong partnerships with internal and external stakeholders.
  • Excellent communication, organizational, and presentation skills.
  • Proven experience managing client expectations and directing client expectations.
  • Impeccable attention to detail.

Nice To Haves

  • Experience managing both brand and performance campaigns.

Responsibilities

  • Oversee and develop a team of cross-channel paid search, paid social, and programmatic specialists.
  • Manage the team toward internal operational targets and profitability metrics.
  • Hire new team members.
  • Learn about clients’ businesses, industries, and marketing plans to provide strategic guidance for digital media.
  • Support cross-channel strategy development and integrate specialist channel expertise into consistent, compelling strategic narratives.
  • Create and deliver performance forecasts and related initiatives to meet and surpass client performance goals.
  • Stay informed about industry developments and, where applicable, keep clients informed about new challenges and opportunities.
  • Support team members in delivering campaigns and operations against client and internal KPIs.
  • Lead the development of best practices and processes and build institutional knowledge for key functions.
  • Work with cross-functional teams to maintain and develop a best-in-class product offering across digital channels.

Benefits

  • 20 days of vacation annually.
  • 12 observed public holidays.
  • 7 sick days annually.
  • Summer Fridays with early finishes from Memorial Day to Labor Day.
  • Paid bereavement leave.
  • Enhanced parental leave plus FMLA through New York State.
  • 401(k) savings plan.
  • Sales commission opportunities through pitches.
  • Recruitment referral bonus.
  • Pre-tax commuter benefits.
  • Full paid medical insurance for the employee, including dental and vision coverage.
  • Dependent contributions toward medical, dental, and vision coverage.
  • Employer-paid life insurance.
  • Monthly gym membership stipend.
  • Personalized health guidance via Health Advocate.
  • Free Citi Bike membership.
  • TalkSpace membership for mental health support.
  • Home office setup provided as hybrid workspace support.
  • Agile working policy.
  • Complimentary fruit, cereals, snacks, soft drinks, tea, and coffee.
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