Assistant General Manager - Richmond

JETSET Pilates•Midlothian, VA

About The Position

The Assistant General Manager is a hands-on leadership role supporting the General Manager with the studio’s daily operations, team development, and commercial success. The role maintains brand standards, supports Studio Leads and Instructors, drives sales performance, and helps deliver an exceptional member experience. The Assistant General Manager also builds relationships in the local community and contributes to a positive, high-performing studio culture. This position is designed as a development opportunity for future General Managers.

Requirements

  • Previous leadership experience in fitness, hospitality, retail, or another customer-focused environment.
  • Strong leadership, coaching, and communication skills.
  • Proven ability to drive sales and deliver exceptional customer service.
  • Excellent organizational and time management skills.
  • Passion for health, wellness, hospitality, and community building.
  • Flexible availability, including mornings, evenings, weekends, and holidays.

Responsibilities

  • Support the day-to-day operations of the studio and serve as Manager on Duty and keyholder when scheduled.
  • Open and close the studio according to company procedures and ensure operational and brand standards are met.
  • Resolve operational issues while maintaining an exceptional member experience, and step in to support Studio Lead responsibilities as needed.
  • Support recruitment, onboarding, training, and development of the Studio Lead team.
  • Coach Studio Leads on customer service, sales performance, and operational excellence; provide real-time feedback and performance coaching.
  • Support the General Manager with team communication, accountability, and performance management, and act as General Manager in their absence.
  • Support monthly membership, retail, and revenue goals; coach the team on membership sales, lead conversion, retention, and retail performance.
  • Monitor studio KPIs, identify opportunities to improve performance and member engagement, and support action plans to drive results.
  • Assist with Studio Lead and Instructor scheduling, shift coverage, and schedule changes.
  • Support inventory management, supply ordering, studio administration, payroll reporting, incident documentation, and operational compliance.
  • Represent JETSET in the local community and build relationships with local businesses, wellness partners, and corporate organizations.
  • Support community events, partnerships, pop-ups, and local marketing initiatives, and foster member relationships to strengthen retention and community.
  • Maintain studio presentation, cleanliness, and organization; ensure team members deliver the JETSET member experience and uphold company policies and procedures.
  • Lead with professionalism, positivity, accountability, integrity, and a solutions-focused mindset.
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