General Manager - RICHMOND MARKET

Hand & Stone - FGG Spas•Henrico, VA
•$50,000 - $60,000

About The Position

Hand & Stone Massage and Facial Spa is seeking a high-impact, performance-driven General Manager to lead the team and business at the Richmond Market location. The role owns spa operations and overall performance, including sales growth, membership performance, profitability, key metrics, reporting, and P&L. The General Manager builds and develops a high-performing team, fosters accountability and engagement, and ensures an exceptional client experience across all touchpoints. The position also drives revenue through memberships, service utilization, and retail, uses reporting and data to improve results, optimizes scheduling and staffing, and executes local marketing and community outreach initiatives. FGG Spa, LLC is a growth-focused franchisee of Hand & Stone Massage and Facial Spa, operating more than 60 locations across 8 states. It describes itself as a family-owned company with a people-first culture and growth opportunities within a multi-unit organization.

Requirements

  • 3–5 years of leadership experience.
  • Proven success driving sales and team performance.
  • Strong communication and leadership skills.
  • Ability to balance people leadership with business acumen.
  • Strong experience working with KPIs.
  • Comfort working in a fast-paced environment.
  • Flexible schedule, including nights, weekends, and holidays.

Nice To Haves

  • P&L experience is strongly preferred.

Responsibilities

  • Lead spa operations and overall business performance.
  • Drive sales growth, membership performance, and profitability.
  • Own key metrics, reporting, and P&L performance.
  • Recruit, hire, and retain a high-performing team.
  • Lead, coach, and develop the team with a people-first mindset.
  • Build a culture of accountability, engagement, and service excellence.
  • Ensure a World Class Client experience across all touchpoints.
  • Increase revenue through memberships, service utilization, and retail performance.
  • Use reporting and data to identify opportunities and improve results.
  • Optimize scheduling and staffing to support service and business needs.
  • Execute local marketing and community outreach initiatives.

Benefits

  • Competitive salary
  • 401(k) with 5% company match
  • Performance-based bonuses
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Paid time off
  • Service and product discounts
  • Training and development
  • Opportunity for advancement and growth within a multi-unit organization
  • People-first culture and support system
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