Area Sales Representative - Baltimore

American First Finance•Baltimore, MD

About The Position

American First Finance is seeking a motivated, results-driven Area Sales Representative to expand its market presence and cultivate merchant partnerships in the assigned territory. The role offers on-target earnings consisting of base salary and commission, with uncapped earning potential. The representative builds and manages a sales pipeline, visits merchant locations in person, and is accountable for meeting sales targets. Regular travel within the territory is required. The position works with internal Marketing, Training, and Sales Operations teams to drive business success.

Requirements

  • At least 1 year of proven success in B2B outside sales, consistently achieving measurable sales goals.
  • Motivation and a performance-driven approach, with a desire to exceed expectations.
  • Strong organizational skills, integrity, and professionalism.
  • Face-to-face selling experience and excellent negotiation and closing skills.
  • Ability to independently build and manage a sales pipeline.
  • Valid driver’s license and car insurance for regular travel within the assigned territory.

Nice To Haves

  • Extensive experience in retail consumer finance, merchant services, or SaaS.
  • Bilingual applicants are encouraged to apply.

Responsibilities

  • Develop and grow merchant relationships through consistent engagement and high levels of customer satisfaction.
  • Build and manage a strong sales pipeline of quality prospects within the assigned territory.
  • Conduct in-person visits to 8–10 stores daily and secure 10 or more new merchant partners each month.
  • Meet or exceed sales targets and take accountability for performance and results.
  • Use AFF’s CRM tools to track interactions, manage leads, and optimize sales strategies.
  • Collaborate with Marketing, Training, and Sales Operations teams to drive business success.

Benefits

  • Competitive compensation package with base salary and commission.
  • Uncapped earning potential.
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