Area Sales Representative
About The Position
Laundrylux Distribution is seeking an Area Sales Representative to develop and manage new and existing commercial laundry customers in Northern California. The role focuses on expanding sales opportunities across the Electrolux vended and On-Premise Laundry (OPL) segments, and involves the full sales process, from identifying prospective business to coordinating installations and providing customer training. The representative will build knowledge of commercial laundry products and industry requirements, visit customer sites, document activity and manage leads in the CRM, maintain and report on the sales pipeline, and provide customers with information and quotes. The role also coordinates purchase orders, shipments, and installations; enters chain equipment and ancillary orders into Epicor; and oversees on-site chain installations when needed. Participation in trade shows and events, as well as regular goal reviews and planning meetings, is part of the work. The position requires regular travel by car within the assigned market and out-of-state travel for training, sales meetings, and events. On-target earnings are stated as $100,000 or more, depending on experience.
Requirements
- 1–3 years of experience in prospecting, new business development, or direct sales.
- Strategic-thinking skills and expertise in prospecting, direct sales, account management, and strategic planning.
- A value-based, consultative professional sales approach.
- Strong communication and presentation skills.
- Customer-focused, detail-oriented, and well organized.
- Ability to learn technical aspects of the commercial laundry industry and equipment.
- Ability to work independently with strong time-management skills.
- Proficiency in Word, Excel, and CRM software, and ability to learn other software programs.
- Ability to travel weekly by automobile within assigned market areas.
- Valid driver’s license, car insurance, satisfactory driving record, and access to a reliable personal vehicle.
- Ability to travel out of state for training, sales meetings, and trade events.
- High school diploma or GED.
Nice To Haves
- Background in equipment sales, construction, or machinery sales.
Responsibilities
- Develop and manage new and existing commercial laundry customers, expanding sales opportunities in Electrolux vended and OPL segments.
- Develop expertise in the commercial laundry industry and products, and interpret technical specifications, architectural drawings, and construction plans.
- Visit potential customers, distribute marketing brochures, and gather customer information for the database.
- Record site visits and detailed notes in the CRM and provide updates to advance the sales process.
- Maintain, manage, and report on the sales pipeline.
- Deliver information and quotes to customers for sales leads within the expected time frame.
- Participate in industry trade shows and events as needed to drive sales activity.
- Establish, maintain, and review goals in weekly, monthly, and quarterly review or planning meetings.
- Coordinate purchase orders, product shipments, and equipment installations to meet customer timelines and fulfill sales.
- Enter chain equipment and ancillary orders into Epicor.
- Oversee on-site chain installations when needed.
Benefits
- Medical, dental, and vision plans
- Life insurance
- 401(k) with company matching
- Paid time off
- Paid holidays
- Employee referral program
- Mentorship program
- Company-sponsored training
- Tuition reimbursement
- Career advancement and professional growth opportunities
- Learning and development opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
High school or GED
