Area Sales Manager - Upper Midwest
About The Position
The Area Sales Manager (ASM) - Upper Midwest is a field-based hunter responsible for driving new business revenue within an assigned geographic territory, focusing on top healthcare contractors, key area accounts, and other high-value customer targets. The ASM owns the full sales cycle, from outbound prospecting and pipeline development through presentations, negotiation, and close, and serves as a primary STARC brand ambassador in the field. The ideal candidate is based in Minneapolis, MN, or near a major airport hub within the Upper Midwest region. The role includes developing new accounts, delivering customer presentations, managing pipeline and reporting, and collaborating with internal sales and marketing teams. The position requires travel within the territory up to 50% of the time.
Requirements
- Bachelor's degree in Business, Marketing, or a related field is preferred.
- At least 3 years of successful field sales experience, with an emphasis on new business development and B2B hunting.
- Intermediate or higher proficiency with CRM platforms; Salesforce is required.
- Demonstrated ability to hunt for and close new business and self-generate pipeline in a competitive market.
- Ability to interact effectively with customers at multiple organizational levels, from field personnel to C-suite decision-makers.
- Strong written and oral communication skills, including presentation and negotiation abilities.
- Resourceful, resilient, professional, goal-oriented, and customer-focused.
- Self-starter who can work autonomously and contribute as a team player.
- Ability to travel within the assigned territory up to 50% of the time.
- Ability to regularly talk or hear; frequently use hands or fingers to handle or feel objects, tools, or controls; frequently stand, walk, sit, and reach with hands and arms; and occasionally lift or move up to 40 pounds.
- Close and distance vision and the ability to adjust focus.
Nice To Haves
- Experience selling into healthcare, construction, or building materials industries.
- Bachelor's degree in Business, Marketing, or a related field.
Responsibilities
- Drive outbound prospecting to identify, penetrate, and close new accounts among the Top 75 Healthcare Contractors and key area accounts in the assigned territory.
- Manage the full sales cycle from initial outreach through qualification, presentation, proposal, negotiation, and close.
- Build a self-generated pipeline through cold outreach, referrals, networking, and territory planning.
- Meet or exceed monthly, quarterly, and annual revenue and activity targets.
- Deliver in-person, web-based, and phone presentations tailored to customer needs and the construction or healthcare environment.
- Travel to customer offices, job sites, trade shows, and conferences to build relationships, identify opportunities, and represent STARC.
- Develop and maintain relationships with contacts at multiple levels, from field superintendents to executive decision-makers.
- Maintain accurate opportunity and account records in Salesforce to support pipeline integrity and forecast reliability.
- Provide regular pipeline and forecast updates to Field Sales leadership.
- Monitor industry trends, competition, and market activity in the territory, and share relevant intelligence with sales leadership and marketing.
- Partner with National Account Managers, Inside Sales, and marketing on coordinated account strategies.
- Collaborate with Revenue Operations and Sales leadership to follow pricing, quoting, and deal process standards.
- Support and model STARC Systems' values and mission.
- Perform other relevant duties in support of company needs.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
