Annual Giving Marketing Manager

University of Hawai‘i Foundation•Honolulu, HI

11d•$70,000 - $80,000

About The Position

The Annual Giving Marketing Manager plans, coordinates, and executes multichannel fundraising campaigns, including direct mail, email, digital, crowdfunding, and giving days. The role coordinates internal and external stakeholders, manages project schedules and deliverables, and helps ensure campaigns launch on time. It also develops donor-centered content for digital, print, and social platforms, combining strategic project management with creative storytelling to inspire philanthropy, broaden donor participation, and strengthen the organization’s brand. The manager works closely with the annual giving team to support seamless campaign execution and brand integrity. The position reports to the Associate Vice President of Communications and External Relations. The role develops and maintains reusable creative assets and templates with support from the communications team; writes, edits, and designs donor appeals, e-solicitations, webpages, and social media content; and creates audience- and channel-specific messaging and digital assets. It supports solicitation-list generation and donor-engagement tracking with advancement services, monitors campaign performance, analyzes results, and applies industry best practices to acquisition and retention strategies. In collaboration with the Director of Annual Giving, the manager serves as a liaison to UH campus and unit partners for crowdfunding campaigns and creates and uploads platform content. Other duties supporting the UH Foundation’s mission may be assigned.

Requirements

Bachelor’s degree.
3–5 years of experience in project management, program coordination, fundraising, marketing, or communications.
Proven ability to manage multiple projects with diverse stakeholders.
Meticulous attention to detail.
Strong writing, editing, and storytelling skills across print and digital platforms.
Experience with fundraising CRMs, such as Raiser’s Edge or Salesforce, and digital engagement tools, including email, social, and peer-to-peer tools.
Analytical mindset and ability to translate data into actionable strategy.
Demonstrated ability to exercise discretion and maintain confidentiality when handling sensitive and confidential information.
Must pass a background check upon offer of employment.

Nice To Haves

Graphic design skills and proficiency in Adobe Creative Suite.
Experience in fundraising, direct mail, or online campaigns.
Experience developing and releasing email broadcasts.
Basic video editing experience.

Responsibilities

Develop and manage project schedules and deliverables so campaigns use time and talent efficiently and launch on schedule.
Plan, coordinate, and implement multichannel annual giving initiatives, including direct mail, email, social media, crowdfunding, and Giving Day campaigns.
Collaborate with communications, donor relations, alumni relations, and development partners on donor retention and acquisition strategies.
Develop and maintain a library of reusable creative assets and templates with support from the communications team.
Write, edit, and design donor appeals, e-solicitations, webpages, and social media content.
Create persuasive messaging and digital assets, including graphics, posts, and video, tailored to different audiences and channels.
Ensure brand consistency, tone, and style across annual giving communications.
Work with colleagues to highlight annual giving fund impact stories for donor stewardship.
Collaborate with advancement services to generate accurate solicitation lists and track donor engagement.
Monitor campaign performance, analyze results, and provide actionable insights.
Research and apply industry best practices to strengthen donor acquisition and retention strategies.
In collaboration with the Director of Annual Giving, liaise with UH campus and unit partners to support and develop crowdfunding campaigns.
Create and upload content to the crowdfunding platform.
Perform other duties and activities in support of the UH Foundation’s mission as assigned.

Benefits

10% 403(b) contributions after seven months of employment, automatically provided and not dependent on employee contributions; contributions are immediately 100% vested.
Term life insurance.
AD&D insurance.
Short-term disability insurance.
Long-term disability insurance.
Tuition reimbursement after one year of employment.
Employee assistance program.
Generous paid time off.
Paid holidays.
Health insurance, with company and employee sharing the cost.
Prescription coverage, with company and employee sharing the cost.
Dental insurance, with company and employee sharing the cost.
Vision insurance, with company and employee sharing the cost.
Free parking after five years of service.
Medical flexible spending account available for purchase.
Dependent care flexible spending account available for purchase.
Insurance coverages for spouse and/or children available for purchase.
Critical care insurance available for purchase.
Legal insurance available for purchase.
Pet insurance available for purchase.