Analyst, Product Marketing – Core Products
About The Position
The Analyst, Product Marketing – Core Products supports marketing execution across Mastercard’s evolving Core Products portfolio, including debit, prepaid, digital payments, tokenization, stablecoins, Agent Pay, AI-enabled commerce, and future growth initiatives. The role suits a curious, adaptable marketer eager to grow in a fast-paced environment, build strong relationships, embrace ambiguity, and take a hands-on approach to getting work done. Reporting to the Vice President, Core Product Marketing, the analyst supports marketing initiatives, content development, sales enablement, events, cross-functional coordination, and performance measurement across the Core portfolio. The position also offers the opportunity to build broad product marketing expertise while supporting a dynamic and rapidly evolving business.
Requirements
- Bachelor’s degree in marketing, business, communications, or a related field.
- Relevant experience in marketing, product marketing, communications, or a related area.
- Self-starter with a proactive, hands-on mindset.
- Strong collaboration, communication, and relationship-building skills.
- Highly organized, with the ability to manage multiple priorities in a dynamic environment.
- Analytical mindset, with experience supporting reporting, measurement, or performance analysis.
- Intellectual curiosity and a desire to learn new products, technologies, and business challenges.
- Ability to participate in periodic travel for team meetings, client engagements, and industry events.
- Must follow Mastercard security policies and practices, protect the confidentiality and integrity of accessed information, report suspected security violations or breaches, and complete required security training.
Nice To Haves
- Experience with Salesforce, CRM, or marketing automation tools.
- Experience in payments, financial services, technology, or B2B marketing.
- Interest or experience in AI, digital innovation, fintech, or emerging technologies.
Responsibilities
- Support execution of marketing programs and initiatives across the Core Products portfolio.
- Assist in developing presentations, product messaging, sales enablement materials, and marketing content.
- Support product launches, campaigns, events, and strategic business priorities.
- Partner with stakeholders across Product, Sales, Brand, Communications, and Marketing teams.
- Coordinate project timelines, deliverables, and stakeholder communications across multiple workstreams.
- Support marketing measurement, reporting, dashboards, and KPI tracking.
- Conduct market and competitive research to inform marketing activities.
Benefits
- Insurance, including medical, prescription drug, dental, vision, disability, and life insurance.
- Flexible spending account and health savings account.
- Paid leaves, including 16 weeks of new parent leave and up to 20 days of bereavement leave.
- 80 hours of Paid Sick and Safe Time.
- 25 days of vacation time and 5 personal days, prorated based on date of hire.
- 10 annual paid U.S. observed holidays.
- 401(k) with a company match.
- Deferred compensation for eligible roles.
- Fitness reimbursement or on-site fitness facilities.
- Tuition reimbursement eligibility.
- Competitive base salary and possible annual bonus or commissions, depending on the role.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
