Senior Product Marketing Manager - Core Products

Abnormal

2d•$153,000 - $220,000

About The Position

Abnormal AI is seeking a Senior Product Marketing Manager to help shape its core email security business. This strategic role sits at the intersection of Product, customers, and go-to-market. The successful candidate will connect a fast-moving roadmap across products and capabilities, translating technical innovation into clear, differentiated stories that resonate with customers and advance the business. The role partners closely with Product and R&D to bring customer, market, and competitive insight into product and commercialization decisions. The Senior Product Marketing Manager owns how those decisions reach the market through positioning, launches, sales plays, and enablement. As a senior team member, this person also serves as a strategic partner and mentor to other product marketers, helping raise the bar for product marketing across the organization. The role suits someone who thrives in ambiguity, moves quickly, and is willing to execute hands-on.

Requirements

At least 5 years of experience at a B2B SaaS cybersecurity company, including 3 or more years in product marketing.
Written samples of external-facing content for cybersecurity buyers.
Experience running product launches in a high-velocity environment.
Strong technical curiosity, with examples of explaining complex technical concepts to buyers.
Excellent written and verbal communication skills.
Strategic thinking and the ability to execute independently and get to work quickly.
Ability to influence internal and external stakeholders across all levels of the organization.
Curiosity, strong listening and empathy skills, and the ability to work collaboratively and get things done.
Passion for Abnormal's mission and the success of its customers, partners, and community.

Nice To Haves

Enjoys public speaking and evangelizing cybersecurity topics.
Experience defining go-to-market strategies at growth-phase cybersecurity companies.

Responsibilities

Create compelling, differentiated messaging and positioning.
Bring product lines to market through internal and external launches, including sales enablement, press, digital, and other channels.
Work across marketing teams to drive demand and pipeline for product lines, using acquisition and upsell messaging across a multi-phase buyer journey.
Support incremental updates and feature launches throughout the year with end-to-end launch strategy.
Develop and refresh collateral, thought leadership, solution presentations, website content, videos, blogs, and other content to execute communication strategies and accelerate the buyer journey.
Conduct customer research to understand needs and requirements.
Enable sales teams and channel partners on the joint solution and value proposition.
Speak externally.
Act as a strategic partner and mentor to other product marketers.