Aftermarket Sales Representative

Allegiance Truck Centers•Jericho, VT

About The Position

The Aftermarket Sales Representative implements sales strategies and sells aftermarket products and offerings, including parts, service, and contract maintenance, to achieve revenue growth, market-share growth, and gross-profit targets. The role promotes and sells both “All Makes” and proprietary parts and services, and develops and maintains account-specific growth strategies across the company’s offerings. The representative prospects new customers while maintaining existing relationships, identifies customer needs, plans daily customer visits, and records customer and sales information in the network CRM. The role also involves ongoing training, collaboration with marketing, monitoring industry and competitive trends, and sharing customer and dealer information to help Allegiance serve customers and grow market share.

Requirements

  • High school diploma or equivalent required.
  • At least 2 years of experience in the industry or dealership environment.
  • At least 2 years of outside sales experience.
  • Proven experience building relationships with customers’ local or branch-level management and increasing sales to them.
  • Valid state driver’s license required.
  • Must maintain a clean driving record.
  • Excellent communication and interpersonal skills, including professional communication with customers, Allegiance employees, and vendors.
  • Strong organizational and time-management abilities.
  • Ability to work independently and as part of a team.
  • Proficiency using CRM software and other sales tools.
  • Strong negotiation and closing skills.
  • Ability to bring new-to-network customers through a previous book of business or existing relationships.
  • Ability to focus on tasks and execute with discipline.
  • Ability to handle disruptions to the daily schedule and routine.
  • Resilience and persistence when handling rejection.
  • Professional attitude and ability to interact appropriately with people at all levels.
  • Professional appearance, including polo or button-up shirt, khakis, and safe shoes.

Nice To Haves

  • Bachelor’s degree in Sales Management, Business, or Marketing.

Responsibilities

  • Implement sales strategies and sell aftermarket products and offerings, including parts, service, and contract maintenance, to achieve revenue, market-share, and gross-profit targets.
  • Promote and sell “All Makes” and proprietary parts and services.
  • Develop, implement, and maintain account-specific growth strategies for products and services.
  • Prospect new customers, with a target of 10–15 per week, while maintaining current customer relationships.
  • Listen to customers and identify solutions to current and prospective needs.
  • Create an efficient daily customer visit schedule, with an average target of 12 customers per day.
  • Use the network CRM to record customer transactions and interactions, sales potential for parts and service, regional actions and events, successes and failures, and effective or ineffective sales techniques.
  • Participate in required training programs to improve skills and customer support.
  • Collaborate with the marketing team to create promotional materials and campaigns.
  • Monitor industry trends and competitive offerings.
  • Gather and share information from customers and other dealers to help Allegiance better serve customers and grow market share.
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