Advertising Account Executive

Comcast Resume•Towson, MD
•$60,362 - $90,543

About The Position

Comcast Advertising helps brands connect with audiences across screens through advanced data, technology, and premium video content. Its media sales division serves local, regional, and national brands through multiscreen TV advertising, while FreeWheel provides ad technology for buying and selling premium video advertising across screens, data types, and sales channels. The Advertising Account Executive manages and grows a portfolio of local clients, driving revenue growth and expanding client relationships through strategic, outcome-driven advertising solutions. The role applies market insights, campaign data, and consultative sales techniques to develop integrated media strategies aligned with client objectives and measurable business outcomes across linear TV, streaming, and digital channels. The Account Executive serves as a consultative partner, using data-informed recommendations and cross-platform solutions to support short-term performance and ongoing account growth.

Requirements

  • High school diploma or GED.
  • 2–5 years of relevant work experience.
  • Skills in advertising, business, communication, marketing, relationship management, revenue, and strategic objectives.
  • Ability to work nights and weekends, variable schedules, and overtime as necessary.

Responsibilities

  • Prospect, develop, and maintain local client relationships within an assigned territory to achieve revenue targets.
  • Analyze client needs and design data-informed, multi-platform advertising strategies.
  • Present and execute customized media plans aligned with clients’ business objectives.
  • Collaborate cross-functionally to support successful campaign execution and delivery.
  • Maintain accurate forecasting, reporting, and pipeline tracking.
  • Use attribution insights to optimize campaigns and support consultative selling.
  • Prioritize territories and accounts based on local market dynamics.
  • Apply cross-platform media planning across TV, streaming, and digital channels.
  • Track campaign performance and interpret reporting insights.
  • Develop proposals and deliver effective client presentations.
  • Apply a strong consultative selling approach.
  • Handle objections and resolve client challenges effectively.
  • Manage relationships and build client trust.
  • Communicate effectively with clients and internal teams.
  • Exercise independent judgment and discretion in matters of significance.
  • Maintain regular, consistent, and punctual attendance.
  • Work nights and weekends, variable schedules, and overtime as necessary.
  • Perform other duties and responsibilities as assigned.
  • Understand and apply Comcast’s Operating Principles.
  • Put customers first and support seamless digital customer experiences.
  • Learn, use, and advocate for Comcast’s technology, products, services, and digital tools.
  • Work collaboratively, remain open to new ideas, and contribute to team results.
  • Participate in the Net Promoter System by joining huddles, making callbacks, and helping identify opportunities to improve customer experience.
  • Drive results and growth.
  • Support a culture of inclusion.
  • Act in the interests of colleagues, customers, investors, and communities.

Benefits

  • Eligible employees receive a range of benefits intended to support physical, financial, and emotional well-being.
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