Account Supervisor, Shopper Marketing

Acosta•Rogers, AR

68d•$79,000 - $99,000

About The Position

The Account Supervisor, Shopper Marketing, serves as a primary client contact and oversees client relationships, strategic planning, creative execution, program implementation, and account financial responsibilities. The role advocates for client objectives within the agency, helps develop effective marketing solutions, oversees account team members and retail initiatives, and supports account profitability and contract compliance. The position also requires availability to work outside normal hours as needed and may include special projects assigned by leadership.

Requirements

Bachelor’s degree in advertising, marketing, or a related field.
At least 4 years of agency experience; the description states a range of 4 to 8 years.
Proven leadership, organization, and communication skills.
Collaborative team player with a positive attitude.
Self-starter with strong analytical and problem-solving ability.
Ability to develop and communicate ideas effectively, orally and in writing.
Ability to handle multiple projects.
Proficiency in Microsoft Office applications, specifically Excel, Word, and PowerPoint.

Nice To Haves

Agency experience in shopper marketing, retail, or consumer packaged goods is preferred.
Experience working with Walmart and/or Sam’s Club retailers.
Experience with Salesforce.

Responsibilities

Build client relationships with marketing and sales functions, including visiting client headquarters and participating in client planning meetings.
Serve as the primary client contact at the appropriate management level.
Train, supervise, and oversee the effective completion of Senior Account Executive and Account Executive responsibilities.
Expand client relationships to generate incremental revenue.
Share best practices to maximize business potential.
Understand client objectives, strategies, and tactics, and advocate for the client with the agency team.
Ensure the agency meets or exceeds client contract obligations.
Lead or support strategic planning and participate in brainstorming meetings.
Use agency planning documents, such as job briefs.
Drive recommended program solutions that meet clients’ sales and marketing goals and brand standards.
Determine research needed to support or validate marketing plans.
Investigate and recommend effective execution strategies and tactics.
Manage the creative process and lead presentations of creative concepts to clients.
Ensure creative solutions meet approved creative guidelines, communication priorities, and client objectives.
Ensure the team follows agency processes and procedures.
Oversee implementation and management of marketing tactics and retail initiatives.
Oversee budgets, timelines, and communication among the agency team, retail field team, and client team.
Partner with experiential marketing partners on integrated retail event programming.
Support the Director/VP in ensuring the agency meets its contracted obligations.
Help ensure profitability through appropriately charged estimates and invoices.
Oversee clients’ overall accounts receivable.
Help the Director/VP manage account profitability.
Be available to work outside normal hours.
Be a team player on assigned account teams, work on special projects as directed by leadership, and communicate upward to keep management informed.
Oversee the Senior Account Executive role as assigned to the team.