Account Manager - National Brands -Education & Specialty Services

USA TODAY Co.

6d•$60,000 - $65,000•Remote

About The Position

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. At LocaliQ (part of Gannett | USA TODAY Network), we help businesses grow through a powerful combination of digital marketing solutions, data, and local insights. Our mission is simple: help businesses connect with the right customers and drive real results. We move fast, work collaboratively, and take pride in building meaningful relationships—with our clients and each other. We’re looking for a National Account Manager to support and grow key accounts within our National Sales channel—specifically across Education & Specialty Services. In this role, you’ll focus on retaining and expanding existing partnerships, while also helping bring new opportunities through the sales funnel. You’ll act as a trusted advisor to clients, partnering closely with internal teams to develop and deliver impactful, data-driven marketing campaigns. This is a highly collaborative, fast-paced role where you’ll manage the full campaign lifecycle—from strategy and planning to execution and optimization.

Requirements

Experience working on complex, multi-channel advertising solutions across national accounts
Strong understanding of digital media, performance marketing, and campaign strategy
Ability to translate data into actionable insights and client recommendations
Excellent relationship-building and communication skills
High level of organization and ability to manage multiple campaigns and deadlines simultaneously
A collaborative, solutions-oriented mindset in a fast-paced environment
Bachelor’s degree or equivalent experience
3+ years of experience in digital advertising, media, or publishing.
Experience working with sales teams and client-facing account management
Proficiency with tools such as Microsoft Office and CRM/order management systems (Salesforce or similar a plus)

Responsibilities

Partner with Brand Managers and internal teams to develop strategic, customized advertising solutions
Build and evolve media plans based on client objectives, performance data, and market insights
Manage end-to-end campaign execution, including contracts, onboarding, billing, reporting, and optimization
Lead coordination for custom programs, sponsorships, and creative builds, acting as the bridge between clients and internal teams
Work closely with Client Strategy and Client Services to drive client retention and revenue growth
Maintain proactive client communication, ensuring exceptional service and responsiveness
Identify opportunities to expand existing partnerships and support new business initiatives
Support print campaigns where applicable and contribute to broader team projects