Account Executive, Retail & CPG

Flowcode•New York, NY

6d•$180,000 - $250,000•Onsite

About The Position

Flowcode is hiring a quota-carrying individual-contributor Account Executive to sell its offline-to-online conversion and measurement platform to leading retailers, consumer brands, and print partners. The role owns a named list of accounts, including a mix of new prospects and existing customers, and is accountable for landing marquee programs and expanding them into always-on deployments across banners, channels, and store fleets. The position focuses on connecting physical shopping interactions to known customer identities and purchases through programs such as in-store loyalty and app sign-ups, personalized circulars and direct mail, retail-media experiences, and connected packaging. The role is based in Flowcode’s Soho, NYC office. The Account Executive will prospect and develop retailer and CPG relationships, sell tailored programs using live, pre-built Flowcode experiences and ROI cases, and coordinate with internal Studio, Integration Engineering, and Client Success teams to scope and launch deployments connected to customers’ CDP, CRM, or loyalty platforms. The role also works with print and production partners, agencies, and brand partners to develop co-funded programs, expands pilots into enterprise rollouts, represents Flowcode at industry events, and maintains reliable CRM, forecasting, and pipeline reporting.

Requirements

At least 5 years of quota-carrying enterprise sales experience selling to retailers or consumer brands.
Relationships within the marketing, loyalty, retail media, or store experience organizations of national or regional retailers.
Fluency in retailer economics and spending, including retail media network economics, vendor and co-op funding, loyalty goals, circular and promotional calendars, and store operations decisions.
A record of consistently exceeding quota on six-figure deals involving multi-stakeholder buying committees, procurement, and legal.
Comfort with an idea-first sales approach, including presenting and live-editing a pre-built Flowcode experience in an initial meeting.
An AI-native working style, including using research agents to prepare accounts, building personal analysis and pipeline views, and being able to describe a process replaced with AI tooling and the result.
Exceptional executive communication and storytelling skills, with the ability to engage senior executives and translate technology into business outcomes.
Strong strategic, analytical, and problem-solving abilities and a solution-oriented approach to client challenges.
Experience working in a fast-paced startup environment with changing priorities.
Ability to work effectively in a team, share insights, and support peers.
Proficiency with CRM software and familiarity with sales engagement tools.
Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience.

Nice To Haves

Background in retail media or commerce media sales, loyalty and CRM platforms, in-store and shopper marketing technology, martech or ad tech, or shopper marketing agency client leadership.
Familiarity with connected packaging, GS1 2D barcode standards, or personalized direct mail.

Responsibilities

Own a named list of retailers across grocery, mass, drug, convenience, specialty, home improvement, and department stores, as well as CPG brands that sell through them; carry accountability for new revenue and expansion against an annual quota.
Break into Tier 1 retail accounts through outbound prospecting, field events, executive introductions, and the Flowcode install base; keep each buyer on the named list in contact two to three times per quarter.
Sell retail programs using a pre-built, retailer-specific Flowcode experience and an ROI case, and ask for the order in the meeting.
Build relationships with retail buying committees, including CMOs and leaders in loyalty and CRM, retail media networks, in-store experience, store operations, shopper marketing, digital, and data.
Lead programs for in-store loyalty and app adoption, personalized circulars and direct mail, in-store hubs that can become retail media inventory, and connected packaging and GS1 2D barcode readiness.
Bring retailers and CPG brands into shared programs so retailer deployments can support co-funded campaigns with brands sold in their stores.
Partner with print and production partners and retail and shopper marketing agencies to incorporate Flowcode into circulars, mailers, and packaging.
Work with Studio, Integration Engineering, and Client Success to scope and launch programs and connect them to retailer CDP, CRM, or loyalty platforms.
Expand pilots in a banner, region, or category into enterprise programs across banners, channels, and store fleets.
Represent Flowcode at industry events, including Groceryshop, NRF, Shoptalk, GS1 Connect, and Cannes Lions.
Maintain accurate CRM data, forecasting, and pipeline reporting for executive review.
Share retail insights, deal strategies, and successful use cases with peers on the broader Go-To-Market team.