Freelance - Account Executive

RAPPDetroit, MI
Hybrid

About The Position

RAPP Detroit is looking for a Freelance Account Executive to join our award-winning Account Leadership team. We are RAPP – world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations. We foster an inclusive workplace that emphasizes personal well-being. At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning. Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients. Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

Requirements

  • Established track record of successfully coordinating client initiatives.
  • Bachelor’s Degree or equivalent experience
  • 2-5 years industry experience.
  • Experience supporting integrated marking campaigns (including advertising, crm, digital, social media, SEO/SEM, and email marketing.)
  • Proven ability to express self clearly and organize ideas well.
  • Capable of presenting ideas/new opinions with confidence.
  • Ability to thrive in a fast paced environment, and respond quickly as business factors shift.
  • Ability to think strategically, creatively, and holistically about client opportunities.
  • Has a passion for doing great work.
  • May include travel.

Responsibilities

  • Builds expertise on a brand’s competitive landscape and product differentiators.
  • Understands appropriate research techniques for strategy, creative, and media needs.
  • Collaborates with strategy to develop briefs.
  • Participates in /has exposure to development of client marketing strategy.
  • Establishes core relationships with junior clients.
  • Knows when to escalate potential problems.
  • Acts as key collaborator with internal groups.
  • Is able to partner with, organize and navigate assignments effectively.
  • Evaluates creative work and provides feedback for revisions, as needed.
  • Able to adequately represent client interests to team.
  • Collaborates with team at appropriate times to ensure consensus around scoping, project approach, etc.
  • Ability to write accurate scopes by engaging appropriate discipline leads and asking detailed questions of clients to gain clarity around deliverables and needs (excels in project definition.)
  • Documented, rigorous scope tracking and scope creep identification. Manages finances.
  • Effectively and proactively communicates to client issues that can result in a scope change.
  • Issues change orders, with oversight.
  • Monitors critical project hand-offs.
  • Initiates, presents, and drives to completion value-added projects (participation dependent on level of complexity.)
  • Understands the implications of business strategy on project decisions.
  • Responsible for weekly/monthly project status reports, delivery of timely conference reports.
  • Sets up meetings, includes the correct people, and provides accurate agendas and precise, actionable meeting notes.

Benefits

  • health/vision/dental insurance
  • 401(k)
  • stock options
  • Healthcare & Dependent Flexible Spending Accounts
  • vacation, sick, and personal days
  • positive activism days
  • paid parental leave
  • disability benefits
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