Account Executive, Sports & Entertainment

Flowcode•New York, NY
•$180,000 - $250,000•Onsite

About The Position

Flowcode builds an offline-to-online conversion and measurement platform that helps sports leagues, teams, venues, and live event properties create direct connections with fans. Its products unify fan experiences and data across venues, broadcasts, and digital channels, enabling properties to personalize experiences and grow ticketing, merchandise, and sponsorship revenue. The Account Executive, Sports & Entertainment sells Flowcode to professional teams, college athletics departments, venues, and live event properties, and expands league-wide partnerships club by club. This is a quota-carrying individual contributor role with a named account list and accountability for new revenue and expansion. The role converts league relationships into signed clubs and wins new properties on a sales cycle aligned to seasons and sponsorship calendars. It involves selling pre-built experiences tied to real events, helping properties activate sponsors, and coordinating internally to launch programs and connect fan data to customer systems. The role is in-office at Flowcode’s Soho, New York City office.

Requirements

  • At least 4 years of quota-carrying sales to or within sports properties.
  • Relationships at the club, school, or league level across marketing, ticketing, partnerships, and digital.
  • Fluency in how sports properties monetize ticketing, sponsorship inventory and renewal cycles, media rights, merchandise, and first-party fan data.
  • A proven record of exceeding quota and closing numerous five- and six-figure deals at high velocity without undermining credibility or relying on discounts.
  • A creative, idea-first selling approach, including the ability to bring a pre-built Flowcode experience to a first meeting, demonstrate it live, and adapt it to buyer requests.
  • An AI-native working style, including using research agents to prepare accounts, creating personal analyses and pipeline views, and identifying a process replaced with AI tooling and its results.
  • Exceptional executive communication and storytelling skills, including the ability to engage senior executives and translate technology into business outcomes.
  • Strong strategic, analytical, and problem-solving abilities, with a solution-oriented approach to client challenges.
  • Experience working in a fast-paced startup environment with changing priorities.
  • Ability to work effectively on a team, share insights, and support peers in achieving collective goals.
  • Proficiency with CRM software and familiarity with sales engagement tools.
  • Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience.
  • Ability to work in-office at the company’s Soho, NYC office.

Nice To Haves

  • Experience expanding a league or conference relationship club by club or school by school is a strong plus.
  • Background in team or league partnership and ticket sales, sports technology (including ticketing, fan engagement, CRM, or data), college athletics multimedia rights, or sports marketing agency client leadership.

Responsibilities

  • Own a named list of professional teams, college athletics programs, venues, and live event properties, with accountability for new revenue and expansion against an annual quota.
  • Work with the Pod Lead and Account Managers to convert NBA, WNBA, and NHL league partnerships into paid club relationships and repeat the model with other leagues and conferences.
  • Win college athletics customers across major conferences and through multimedia-rights and technology partners, growing individual school wins into conference footprints.
  • Present properties with a pre-built Flowcode experience for a scheduled event, supported by an ROI case, and seek an order during the meeting.
  • Build relationships with executives and leaders in marketing, fan engagement, CRM, ticketing, revenue, partnerships, sponsorship sales, digital, and data.
  • Sell fan-data capture, seat tags, in-venue experiences, broadcast and video-board codes, ticketing and merchandise conversion, app downloads, and sponsored fan experiences.
  • Help properties package and sell Flowcode-powered inventory to sponsors; coordinate with sponsor brands and the Agency Pod to activate partnerships through Flowcode.
  • Coordinate with Studio, Integration Engineering, and Client Success to launch programs on the season’s timeline and connect fan data to CRM, ticketing, and CDP systems.
  • Drive land-and-expand opportunities, growing an initial use case, venue, or sport into a season-long, multi-team, or athletic-department-wide program.
  • Represent Flowcode at sports business events and conferences, including Sports Business Journal conferences, the MIT Sloan Sports Analytics Conference, NACDA, and Cannes Lions.
  • Maintain accurate CRM data, forecast accurately, and report pipeline information for executive review.
  • Share sports-market insight, deal strategy, and successful activations with the broader Go-To-Market team.

Benefits

  • Equity
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