Account Executive IV

Vericast•Columbus, OH

2d•$116,000 - $142,000

About The Position

The Account Executive IV is responsible for achieving sales and profitability objectives by expanding and renewing engagement with existing accounts and driving net-new growth with existing accounts and new client prospects. The role involves regular client and prospect meetings to share data insights, identify business challenges, align client needs with solutions, and review attribution results. The Account Executive uses extensive product knowledge and industry understanding to secure meetings with multiple stakeholders, understand their needs, and recommend products or services that help clients meet their goals. Success requires strong digital and data-driven marketing knowledge, executive-level relationship skills, disciplined pipeline management, a marketing mindset, and the ability to turn insights into measurable business value. Financial marketing experience is a plus. The role includes achieving assigned sales targets, deepening existing client relationships, consulting on business issues and marketing program design, and resolving sales or delivery issues. The Account Executive collaborates with Strategists and Delivery Teams to execute project specifications, develops proposals and strategic sales presentations, manages contracts and upsell/cross-sell opportunities, and conducts prospecting activities. Up to 50% travel is expected. The position requires a high degree of interpretation of financial information and judgment, creativity, and innovation to solve problems and determine the best service, solution, or course of action in relation to client goals and objectives. The position is eligible for a sales incentive/commission program. The posted base salary range is $116,000–$142,000, with final compensation depending on factors such as skill level, cost of living, experience, and responsibilities.

Requirements

Bachelor’s degree in Business or a related field.
10 or more years in a quota-carrying sales role, with demonstrated ability to close new business and manage relationships.
Recent sales experience within a financial services vendor company; marketing discipline preferred.
Experience with multi-channel marketing disciplines.
One to three years of experience and proficiency in Marketing, Media, and Advertising.
Demonstrated success leading consultative, multi-stakeholder sales cycles from discovery and proposal development through negotiation and close.
Ability to use data, insights, and market context to create a compelling client vision, position value, and align solutions to business objectives.
Strong written, verbal, and presentation skills, including confidence communicating with executive-level client and internal stakeholders.
Consultative and insights-based selling skills, including discovery, solution positioning, and value storytelling.
Proficiency in delivering persuasive client presentations, proposals, and business cases.
Adaptability to market changes, evolving client needs, and shifting internal priorities.
Executive presence, strong relationship-building skills, and ability to earn trust across diverse stakeholders.
Ability to collaborate across sales, strategy, product, analytics, and delivery teams.
Proven success managing complex opportunities, negotiating effectively, and closing business.
Strategic, analytical, and problem-solving mindset with sound business judgment.
Ability to manage client expectations and maintain momentum across multiple priorities and deadlines.
Disciplined account planning, pipeline management, and forecasting skills.
Consistent record of meeting or exceeding quota and business objectives.
Strong organizational skills, CRM proficiency, and attention to detail to manage multiple opportunities.
Proficiency in Microsoft Office and CRM software, with aptitude to learn systems.
Willingness to travel as needed to support client engagement.

Nice To Haves

Advanced degree in Business or a related field.
Marketing discipline experience.
Financial marketing experience.

Responsibilities

Achieve assigned sales targets and profitability objectives.
Expand and renew engagement with existing accounts and drive net-new growth with existing accounts and new client prospects.
Meet regularly with clients and prospects to share data insights, identify problems, align needs with solutions, and review attribution results.
Secure client meetings with multiple stakeholders, understand their needs, and recommend products or services to help them attain their goals.
Deepen existing client relationships and generate incremental business.
Consult with clients on business issues and marketing program design; understand client needs, negotiate costs and services, and resolve sales or delivery issues.
Work with Strategists and Delivery Teams to execute project specifications and deliver quality results.
Develop insightful proposals and deliver strategic sales presentations.
Manage contracts and upsell/cross-sell opportunities.
Meet in person with clients and prospects.
Conduct prospecting activities including lead generation, qualifying prospects, discovery, and demonstrating solutions; manage multiple accounts while seeking new opportunities.
Sell using data and insights.
Travel as needed to support client engagement; up to 50% travel is expected.