Website & Digital Marketing Manager
We Are Rosie•Boston, MA
•$55 - $60•Remote
About The Position
This role is for a brand and web marketer to maintain a high-traffic company website, ensuring it remains current, fast, and on-brand through the 2026 election cycle. The position involves leading a website refresh project with an external agency and providing flexible support for content, SEO, and brand initiatives within the growth marketing team. It is a coordination-heavy role requiring collaboration with a web agency, technical teams, and internal stakeholders to manage project timelines, secure approvals, and optimize page conversions.
Requirements
- 3–5+ years in brand, web, or digital marketing, ideally at a SaaS company.
- Experience managing website projects or redesigns with an external agency.
- Working knowledge of conversion rate optimization and landing page best practices.
- Solid SEO fundamentals, including on-page and basic technical SEO.
- HubSpot experience, especially forms, lead capture, and CMS or web integrations.
- A sharp eye for brand consistency in copy and visuals.
- Strong project management and stakeholder communication skills; you keep things moving without being chased.
- Alignment with the client's mission of supporting Democratic and progressive candidates and causes.
- Must work EST hours.
Nice To Haves
- Hands-on CMS experience (e.g., WordPress, Webflow, or HubSpot CMS).
- Familiarity with Google Analytics, Google Tag Manager, and Search Console.
- Copywriting or content strategy experience.
- A strong SaaS background is preferred.
Responsibilities
- Serve as the day-to-day contact for the external web agency on the website refresh: manage timelines, facilitate approvals, and supply assets.
- Improve conversion rate on priority pages, and ensure HubSpot and the web platform work together for lead capture.
- Coordinate internal stakeholders across marketing, product, and technical teams to keep the refresh on track.
- Support site content and priority landing pages for election-season product pushes, with the web vendor.
- Drive SEO improvements on priority pages, including metadata, on-page content, and technical fixes.
- Keep product marketing pages for a campaign website builder aligned to brand and messaging as it scales.
- Support web operations: tracking, redirects, and post-launch optimization across campaign pages.
- Review campaign and site outputs for consistent messaging and visual brand standards.
Benefits
- We Are Rosie is an equal opportunity employer.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Upload and Match Resume
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
