Digital & Website Operations Specialist

Mitsubishi Motors • Franklin, TN

1d • Hybrid

About The Position

Mitsubishi Motors North America (MMNA) is looking for a Digital & Website Operations Specialist to support the Marketing team's digital ecosystem and help deliver a consistent, engaging customer journey across MitsubishiCars.com. As MMNA continues to invest in its digital capabilities, this role will play an important part in maintaining the day-to-day operational health, accuracy, and performance of our digital properties. You will support website operations including content publishing, quality assurance, reporting, user experience enhancements, and the coordination of digital initiatives across internal teams, agency partners, and technology vendors. This is an opportunity for someone who enjoys being at the intersection of marketing, website operations, customer experience, technology, and analytics. The ideal candidate brings a strong understanding of digital marketing principles and customer journeys, along with the operational discipline to execute website updates, support campaign launches, coordinate cross-functional initiatives, and help ensure MMNA's digital experiences effectively support marketing and business objectives.

Requirements

• 3+ years of experience in website operations, digital marketing, content management, digital customer experience, or a related field.
• Experience working with CMS platforms and website publishing processes.
• Understanding of digital marketing, customer journeys, and website optimization.
• Familiarity with web analytics, reporting, and QA/testing.
• Strong project management, organization, and attention to detail.
• Ability to manage multiple priorities and collaborate across internal teams, agencies, and vendors.
• Strong communication, problem-solving, and stakeholder management skills.

Nice To Haves

• Experience working in an agency-client environment.
• Experience with digital marketing, content strategy, lead generation, or customer journey optimization.
• Knowledge of SEO, GEO, LLM search optimization, and website analytics.
• Experience supporting website operations, enhancements, and continuous improvement efforts.
• Automotive or other consumer-focused industry experience.

Responsibilities

• Support digital marketing campaigns, product launches, and promotions.
• Support day-to-day website operations, including content publishing, QA, functionality, and platform governance.
• Coordinate website updates and releases across internal teams, agencies, and technology partners.
• Maintain and support key customer-facing digital experiences, including vehicle inventory, ClickShop, and the Mitsubishi Owners Portal.
• Apply established marketing strategy and customer journey principles when executing website content and experiences.
• Monitor website performance, functionality, and user experience, escalating issues and opportunities as appropriate.
• Support lead generation initiatives and website enhancements that improve engagement and conversion.
• Coordinate agency and vendor deliverables to ensure timelines, quality standards, and business requirements are met.
• Support continuous improvement efforts by identifying process efficiencies and operational enhancements.
• Other duties as assigned.

Benefits

• Ongoing employee development programs
• Comprehensive healthcare coverage, including medical, dental, and vision plans
• Discounted Employee Lease Car program, covering insurance, maintenance, and registration fees, with no down payment or credit check required
• 401(k) with Company match and annual contributions based on years of service
• Professional development opportunities, including training, tuition reimbursement, and employee resource groups
• Up to 30 days of paid time off, including holidays, vacation, and other leave options

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed