VP Sales & Marketing

Ayming•Toronto, ON

9d•CA$170,000 - CA$190,000•Hybrid

About The Position

Ayming Canada is seeking a dynamic senior leader with extensive experience across various industries including tax advisory, consulting, professional services, SaaS, and broader B2B environments. The role requires an individual capable of driving growth, inspiring teams, and developing high-impact commercial strategies. The ideal candidate will possess an MBA in Sales or Marketing, a strong go-to-market mindset, and a proven history of building and executing successful growth strategies.

Requirements

Proven experience as a Sales & Marketing Director or equivalent senior commercial leadership role.
Strong track record in B2B consultative sales, ideally within professional services, consulting, or transactional business models.
Demonstrated ability to lead markets, scale teams, and translate strategy into operational execution.
KPI-driven, business-oriented and growth-focused mindset.
Hands-on hunter background with credibility to lead experienced sales professionals.
Strong leadership presence – senior enough to inspire trust and challenge stakeholders.
International exposure (US experience is a strong asset).
Fluent in English; French is a plus

Nice To Haves

MBA in Sales or Marketing

Responsibilities

Define and execute the national Sales & Marketing strategy across Canada.
Translate business objectives into actionable commercial plans and measurable KPIs.
Identify new revenue streams and develop hunting approaches in a mature, competitive market.
Drive performance through structured forecasting, pipeline management and data-driven decision-making.
Lead and develop a team of Sales Directors, strengthening ownership, accountability and performance culture.
Implement robust performance tracking, structured one-to-ones and clear sales governance.
Bring credibility through prior hunting experience, with the ability to challenge and elevate the team.
Personally support strategic deals and key client relationships when needed.
Drive Marketing strategy to strengthen market positioning, generate high-quality leads, and enhance brand visibility.
Ensure strong collaboration between Sales and Marketing to maximize conversion and market impact.
Partner with Consulting, Operations, and Finance to ensure excellent commercial execution.
Act as a key member of the leadership team, contributing to the broader Canadian growth strategy.

Benefits

Ayming Academy and Ayming Digital Academy
Tailored support programs, My Professional Journey or MoveWithUS
Flexibility
Inspiring and friendly spaces
Up to 100 remote days per year
Webinars, “Coffee With” etc..
Certified Great Place to Work®
Globally established brand
Autonomy, balanced with a strong level of support and collaboration
Work from home 3 days/week
1 month from anywhere in the world
Base salary between 170.000-190.000 CAD annually
High earning potential in bonuses
Personal days
Extra holidays
Half-day Fridays all summer long
Excellent benefits package with 100% of employee benefits covered by the company
Competitive retirement plan with employer contribution (RRSP)