VP, Proprietary Brands & Global Sourcing - PetSmart Owned Brands

PetSmart • Phoenix, AZ

3d • Hybrid

About The Position

The Vice President, Proprietary Brands and Global Sourcing sets strategy and leads PetSmart’s proprietary brand portfolio and global sourcing capabilities. The role oversees brand management, product and packaging design, digital product detail pages, and sourcing teams in Phoenix, Hong Kong, and Shanghai.

The VP owns the Proprietary Brand portfolio P&L and is accountable for revenue growth, gross margin, and OG&A. The role uses performance trends and customer, category, and market insights to identify risks and opportunities, adjust priorities, and keep the portfolio on plan. The VP partners with Merchandising leaders to shape category strategies, grow proprietary brand penetration, and drive sales, margin, and customer loyalty. The role also communicates proprietary brand strategy, performance, and growth opportunities to executive leadership and supports Board-level discussions.

This position is based at PetSmart’s Phoenix Home Office and requires working in the office at least four days per week. Associates may work up to one remote flex day in a standard week with leader approval. The position calls for collaboration and face-to-face interaction with colleagues, leaders, and/or clients.

Requirements

• 15+ years of progressive experience in proprietary brands, merchandising, product development, sourcing, consumer products, or a related field.
• 7+ years of experience leading teams, functions, or business units, including developing leaders and delivering results through others.
• Demonstrated experience developing brand and product strategies and bringing products to market.
• Experience leading global sourcing or supplier partnerships, with an understanding of product cost, quality, and supplier performance.
• Proven business and financial acumen, including experience using performance data to set priorities and drive sales, margin, or growth.
• A track record of building productive partnerships across functions, especially with Merchandising and Merchandise Planning.
• Effective and proven communication, leadership, and influencing skills, including the ability to align teams and stakeholders across locations and levels.
• Ability to collaborate and engage face-to-face with colleagues, leaders, and/or clients; the role requires at least four days per week in the Phoenix office.

Nice To Haves

• Experience leading a standalone business or brand, including responsibility for its strategy and performance.
• Experience in the pet industry, pet specialty retail, or a related consumer category.
• Experience with product and packaging design, digital commerce content, or digital product detail pages.
• Bachelor’s degree in business, merchandising, marketing, supply chain, or a related field, or equivalent experience.
• Connects customer needs, category strategies, brand positioning, and business results.
• Balances value, quality, innovation, margin, and speed to market.
• Builds trust and alignment across teams, functions, and geographies.
• Makes clear decisions, develops talent, and holds teams accountable for outcomes.

Responsibilities

• Develop long-term brand strategies and multi-year product pipelines across dog and cat consumables, hard goods, home and recreation, and specialty pet categories, aligned with PetSmart’s enterprise growth objectives.
• Own financial performance for the Proprietary Brand portfolio, including revenue, gross margin, and OG&A; set targets, review results against plan, address gaps, and capture opportunities while balancing near-term delivery with long-term value.
• Guide brand management, product development, product design, packaging, and digital product detail page teams from concept through launch.
• Partner with Merchandising leaders to shape category strategies, grow proprietary brand penetration, build differentiated assortments, and drive sales, margin, and customer loyalty.
• Set sourcing priorities and lead global sourcing teams in Phoenix, Hong Kong, and Shanghai; build supplier relationships to deliver high-quality products at competitive cost.
• Translate customer data, market dynamics, and pet-parent trends into product innovation that differentiates PetSmart brands and meets customer needs.
• Guide Only Natural Pet’s brand strategy and performance as part of the portfolio while supporting its needs as a standalone business.
• Develop an effective leadership team, set clear goals and accountability, support collaboration across functions and locations, establish performance expectations, and hold teams accountable for results.
• Represent Proprietary Brands with executive leadership and the Board by communicating performance, growth opportunities, priorities, and risks, and translating business insights into actionable recommendations.

Benefits

• Pet-friendly workplace with an on-site dog park.
• On-site events and pet adoption opportunities, including seasonal celebrations, family events, art events, and holiday festivals.
• On-site gym with equipment, fitness classes, massage therapists, personal trainers, and wellness spaces.
• On-site café serving breakfast, lunch, and snacks.
• On-site childcare facility providing early education.
• Paid volunteer opportunities.
• Print Center and Business Services, dry cleaning, and mothers’ rooms.
• Sustainable infrastructure.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed