VP of Marketing

RentVision • Lincoln, NE

1d • Hybrid

About The Position

Join our Leadership Team as the VP of Marketing, where you will lead RentVision’s marketing strategy, elevate our brand, and drive growth across new and existing customers. This role is for a strategic marketing leader who thrives on building brands, scaling demand, and connecting marketing directly to revenue. You will lead teams, shape go-to-market strategy, and own the full marketing engine from positioning to pipeline.

Requirements

• 10+ years of progressive marketing experience demonstrating growth into leadership and strategic ownership.
• Proven team leadership experience with the ability to lead, manage, and hold team members accountable.
• Experience directly executing or managing multiple marketing disciplines such as branding, paid media, organic social, and website strategy.
• Strong strategic thinking and go-to-market experience to successfully launch products and drive measurable growth.
• Experience working cross-functionally with sales teams and owning marketing’s contribution to pipeline and revenue.

Nice To Haves

• Bachelor’s or Master’s degree in Marketing or a related field, providing a strong foundation in marketing strategy and execution.
• Experience in B2B SaaS or technology companies, particularly in growth-focused environments.
• Experience scaling marketing efforts during startup or high-growth phases.
• Experience owning or optimizing CRM and marketing automation systems.
• Experience speaking at conferences, events, or representing a company as a thought leader.

Responsibilities

• Lead, manage, and hold the marketing team accountable for performance, priorities, and execution across all marketing functions.
• Own RentVision’s brand, messaging, and positioning, including market research, competitive analysis, personas, and product marketing strategy.
• Oversee demand generation across paid advertising, organic social, email marketing, and website conversion optimization.
• Develop and execute go-to-market strategies for new products, features, and strategic initiatives.
• Work collaboratively with our VP of Client Growth to own the marketing technology stack and CRM strategy, strengthening alignment between Marketing, Sales, and Client Success.
• Oversee content strategy including thought leadership, case studies, website content, and sales enablement materials.
• Drive account-based marketing and lifecycle marketing initiatives to improve upsell, cross-sell, and customer engagement.
• Serve as a brand ambassador for RentVision, including external communication with prospects and clients, attending conferences, trade shows, and industry events.
• Participate in speaking engagements, presentations, and client-facing marketing initiatives.

Benefits

• 401(k) Match
• Health Insurance (including vision and dental)
• Life Insurance
• Short-Term and Long-Term Disability Insurance (short-term includes medical leave for pregnancy)
• Paid Time Off
• Paid Holidays
• Paid Parental Leave
• Fizzy Friday (games, snacks, beverages)
• Recognition Lunch
• Unlimited Coffee
• Discounted Gym Membership

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: Associate degree