VP, Marketing

Mythic•Palo Alto, CA

5d•$220,000 - $320,000

About The Position

Mythic, a leader in energy-efficient AI computing, is seeking its first VP of Marketing. This role is responsible for all aspects of marketing, from brand strategy and narrative to demand generation and sales enablement, across diverse buyer segments including hyperscalers, automotive OEMs, robotics, and defense. This is a foundational role where the VP will build and scale the marketing function from the ground up, establishing the company's category narrative and shaping customer-facing materials. The position requires the ability to tailor messaging and channels for different verticals while maintaining a unified brand identity and technical story. The VP will also be responsible for building and leading a marketing team, including brand, product marketing, communications, demand generation, and sales enablement.

Requirements

15+ years of marketing experience in semiconductor, AI infrastructure, or deep-tech hardware, ideally including a stint at a company like NVIDIA, Qualcomm, Intel, Arm, or a comparable silicon/infrastructure player.
Demonstrated range across at least two of Mythic's core verticals: data center/hyperscale, automotive, robotics/industrial, or defense/government.
True end-to-end, hands-on experience: owned brand and category strategy, product marketing, demand gen, and sales enablement.
Direct experience building a marketing team at a startup and rapidly scaling it.
Proven ability to build a category narrative from scratch, particularly one that needs to explain a genuinely new architecture.
Strong written and verbal storyteller; able to operate as Mythic's de facto external voice alongside the CEO.
Experience with high-stakes corporate communications, including funding rounds, strategic partnerships, and executive positioning, as well as internal comms and crisis comms.
Comfortable in a fast-moving, resource-constrained environment where you'll do strategic and hands-on work in the same week.

Responsibilities

Own overall brand strategy, category positioning, and corporate communications/PR, establishing analog compute-in-memory as the efficient alternative to GPUs with a coherent narrative across data center, automotive, robotics, and defense.
Translate technical differentiation into distinct positioning, proof points, and co-marketing plans for each vertical (data center, automotive, robotics, defense) in partnership with leadership.
Build the full-funnel demand engine and own sales enablement end-to-end, including battlecards, ROI/TCO tools, case studies, and vertical-specific playbooks.
Build the marketing organization from the ground up, defining the hiring plan and rapidly recruiting and scaling a full team across brand, product marketing, comms, demand gen, and sales enablement.
Represent Mythic at industry events, with press, and with industry, tech, and financial analysts.