VP, Expansion

Cordance

1d • Remote

About The Position

Cordance is dedicated to accelerating the growth of vertically focused business-to-business (B2B) software-as-a-service (SaaS) companies through acquisition and long-term tactical and financial guidance. We’re experienced operators and subject-matter experts with a passion for software and building businesses. We partner with founders to help them scale their businesses and realize their companies’ full potential. We look for businesses with strong leadership and high potential for profitable growth, and work together to increase year-over-year revenue, company efficiency, and impact. Cordance envisions that all companies we work with achieve their full potential. We embrace what makes each company great and build on those foundations. We believe in elevating a company as it scales, delivering dignity to the organization and its employees, and sharing a passion for building a legacy.
The Vice President, Expansion will own revenue growth across Cordance’s existing customer base, with a focus on cross-sell, upsell, and renewals across a diverse portfolio of businesses spanning commerce, industrials, education, and compliance. This leader will develop and execute a unified expansion strategy that maximizes customer lifetime value across a multi-product, multi-industry ecosystem.
This role requires the ability to operate across distinct business units with different products, customers, and go-to-market motions, aligning teams around a cohesive growth strategy. The VP, Expansion will partner closely with Sales, Product, and Operations leaders across the portfolio to identify opportunities, streamline execution, and drive measurable revenue outcomes.

Requirements

• 10–15+ years of experience in revenue leadership roles (e.g., expansion, account management, customer success, or sales)
• Experience within a software/SaaS environment
• Proven track record of driving net revenue retention through cross-sell, upsell, and renewals
• Experience operating across multiple products, business units, or industries
• Demonstrated success navigating complex organizational structures and aligning diverse stakeholders
• Strong analytical, forecasting, and pipeline management skills
• Experience building and scaling high-performing revenue teams
• Experience designing and implementing scalable playbooks, operating cadences, and cross-functional workflows
• Bachelor’s degree required
• Final candidate must be able to pass a background check.

Nice To Haves

• Experience in portfolio or multi-vertical organizations (e.g., private equity-backed or holding company environments)
• Experience aligning product packaging and pricing with expansion strategy across varied offerings
• Familiarity with CRM systems and tools supporting multi-product selling
• MBA or advanced degree

Responsibilities

• Own and drive cross-sell, upsell, and renewal revenue across all Cordance business units
• Develop and execute a portfolio-wide expansion strategy across multiple industries and product lines
• Identify and prioritize high-impact growth opportunities within the existing customer base
• Align go-to-market teams across business units to drive coordinated account strategies
• Break down silos and establish consistent processes for identifying and executing expansion opportunities
• Ensure clear ownership, accountability, and collaboration across teams
• Oversee renewal strategy and execution to maximize retention and reduce churn
• Improve adoption, engagement, and long-term value realization
• Develop lifecycle-based playbooks to drive expansion at key customer milestones
• Build and manage expansion pipeline, with accurate forecasting across products and business units
• Establish and track KPIs (net revenue retention, expansion ARR, renewal rates)
• Improve conversion rates through structured processes, enablement, and performance management
• Partner with Product and Pricing teams to refine packaging, bundling, and pricing strategies that enable expansion
• Identify portfolio gaps or friction points that limit cross-sell and influence roadmap priorities
• Ensure visibility into customer data, usage, and expansion signals across platforms
• Leverage analytics to identify opportunities and improve targeting and timing
• Drive CRM and tooling alignment to support multi-product, multi-BU selling
• Build and lead a high-performing expansion organization (account management, renewals, or hybrid roles)
• Define roles, incentives, and compensation structures aligned to expansion goals
• Foster a culture of accountability, collaboration, and customer-centric growth

Benefits

• Comprehensive Health Coverage: Coverage begins on your first day of employment.
• 401K Plan (US): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%. Contribute 5% of your salary and get a 4% match. Choose from pre-tax and Roth options. You’re eligible the first of the month after 90 days and immediately vested.
• RRSP (CAN): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%. Contribute 5% of your salary and get a 4% match. Choose from pre-tax and Roth options. You’re eligible the first of the month after 90 days and immediately vested.
• Flexible PTO: Enjoy uncapped paid time off to balance your work and personal life.
• 12 weeks paid leave for all employees.
• Monthly Stipend: Receive $75 USD / $140 CAD per month for phone and internet if you work remotely.
• Generous Holiday Schedule: Benefit from an extensive list of holidays to recharge and spend time with loved ones.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive