Vice President of Technology

FIT - Functional Inspired Training•Austin, TX

About The Position

FIT House of Brands is a global fitness company behind F45 Training, FS8, and VAURA Pilates, with more than 1,500 locations in over 55 countries. The Vice President of Technology leads technology, product, engineering, data, and IT/security across brands and markets. The role sets technology strategy and roadmaps while remaining involved in execution, architecture and vendor decisions, budgeting, and delivery of priority initiatives. Its focus is on using technology to improve franchisee profitability and member engagement. The VP defines and executes technology, product, data, and IT strategy aligned with corporate objectives and franchisee success; owns the operating and capital technology budget and ROI reporting; and establishes AI strategy, governance, and responsible-use standards. The role advises executive leadership on technology investments, risks, and opportunities, and partners with franchise operations and franchisees to deliver scalable solutions that standardize workflows, reduce administrative work, and provide actionable insights. The position drives a coherent multi-brand architecture, supports technology onboarding and adoption for new systems and studio openings, and enables international operations, including localization, multi-currency payments, and regional data privacy requirements. It provides strategic direction to Engineering and Product leaders, owns the vision for the member digital experience and data and business intelligence strategy, and leads the Head of IT and Security with executive accountability for cybersecurity, reliability, disaster recovery, and compliance. The VP also oversees technology vendors and major contracts, including build-versus-buy decisions.

Requirements

  • 10+ years of progressive technology experience, including 5+ years in senior leadership.
  • Bachelor’s degree in Computer Science, IT, Engineering, or a related field, or equivalent experience.
  • Proven record delivering technology that drives growth, efficiency, and measurable results in multi-location or distributed environments.
  • Experience with consumer digital products such as mobile, booking, and payments, and with subscription or membership platforms.
  • Experience building and scaling teams across in-house staff, offshore resources, and third-party partners.
  • Broad technical knowledge across software development, product management, cloud, cybersecurity, integration, data analytics, and AI.
  • Strong executive communication, stakeholder management, and change leadership skills.

Nice To Haves

  • Experience in franchise, retail, fitness, or wellness environments.
  • International and multi-brand experience, including experience supporting international, multi-brand operations.
  • Experience in a wellness or other distributed operating environment.

Responsibilities

  • Define and execute technology, product, data, and IT strategy in alignment with corporate objectives and franchisee success.
  • Own the operating and capital technology budget and report on return on investment.
  • Set AI strategy, governance, and responsible-use standards, prioritizing high-impact applications across corporate, franchisee, and member-facing operations.
  • Advise executive leadership on technology investments, risks, and opportunities.
  • Partner with franchise operations and franchisees to turn operational challenges into prioritized technology solutions.
  • Deliver scalable, integrated platforms that standardize workflows, reduce administrative burden, and provide actionable insights.
  • Drive a coherent multi-brand architecture across F45 Training, FS8, and VAURA Pilates, using shared platforms where they create scale.
  • Lead technology onboarding, training, and adoption for new systems and studio openings.
  • Support international operations, including localization, multi-currency payments, and regional data privacy requirements.
  • Provide strategic direction and executive sponsorship to Engineering and Product leaders, who own day-to-day delivery and product roadmaps.
  • Own the vision for the member digital experience, including mobile apps, booking, payments, and in-studio technology.
  • Own data and business intelligence strategy and governance, including a single source of truth for network performance metrics.
  • Lead the Head of IT and Security and hold executive accountability for cybersecurity, system reliability, disaster recovery, and compliance, including PCI-DSS, GDPR, and CCPA.
  • Oversee the technology vendor portfolio and major contracts, including build-versus-buy decisions.

Benefits

  • Medical, vision, and dental benefits
  • Competitive salary based on experience
  • 401(k)
  • Flexible, unlimited PTO
  • Casual dress and laid-back work environment
  • Fun, fitness- and health-oriented environment
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