Vice President of Franchise Development

Kline Franchising, Inc.•Cornelius, NC

About The Position

Burn Boot Camp is seeking a Vice President of Franchise Development to own the full franchise sales lifecycle, from pipeline strategy and lead generation through franchise agreement execution. This executive will be responsible for building and leading a high-performing development team, driving scalable systems, and delivering a best-in-class candidate experience. The ideal candidate is a seasoned franchise sales leader with a proven track record of exceeding growth targets and operating at a strategic level in a fast-moving organization. Experience in health, wellness, or fitness is strongly preferred.

Requirements

Bachelor's degree required
Minimum 8–10 years of franchise sales experience
At least 3 years in a leadership or management role
Demonstrated success building and leading high-performing franchise development teams
Proven track record of exceeding franchise sales goals and scaling development operations in a growth-oriented environment
Executive-level communication, presentation, and relationship management skills
Strong strategic thinking with the ability to translate vision into execution
Experience managing budgets, forecasting, and reporting at a department or functional level
Proficiency with HubSpot or similar CRM platforms
Ability to lead and influence cross-functionally across executive and senior leadership teams
Willingness to travel as needed to support team, candidate, and brand initiatives

Nice To Haves

MBA or advanced degree preferred
Experience building CRM strategies preferred
Health, wellness, fitness, or related industry experience strongly preferred

Responsibilities

Own annual franchise sales strategy, targets, and key performance metrics.
Lead, develop, and manage the franchise development team, including Directors and supporting staff.
Build and continuously improve systems, processes, and infrastructure that support growth at scale.
Serve as a senior executive ambassador for Burn Boot Camp's brand, culture, and growth vision.
Ensure pipeline health, conversion performance, and candidate experience meet or exceed organizational standards.
Own the franchise development budget and allocate resources to maximize effectiveness and ROI.
Collaborate cross-functionally at the executive level to align development with broader organizational goals.
Provide executive leadership with regular reporting, insights, and strategic recommendations.
Lead and develop the franchise development team — including hiring, coaching, performance management, and succession planning for Directors and supporting staff.
Develop, implement, and continuously refine franchise development systems, tools, and playbooks that drive efficiency, scalability, and team performance.
Own franchise development budget planning and management, ensuring resources are deployed effectively to support team performance and sales goals.
Oversee CRM strategy, pipeline reporting, and data integrity — delivering regular performance updates to the CDO and leadership team.
Uphold and champion Burn Boot Camp's culture, values, and brand standards while serving as a visible and influential leader within the organization.
Own and execute the annual franchise sales strategy, including market prioritization, pipeline targets, lead generation approach, and conversion goals.
Oversee the full franchise development process from initial inquiry through agreement execution, ensuring a professional, consultative, and brand-aligned candidate experience.
Lead Confirmation Day strategy and execution, ensuring candidates are properly prepared, engaged, and positioned to make confident, informed investment decisions.
Develop and oversee a proactive franchise resale strategy, managing the full transfer lifecycle from seller exit planning through buyer qualification and ownership transition.
Partner with the CDO and executive leadership on long-term expansion strategy, territory development, market analysis, and competitive landscape to identify and prioritize high-opportunity growth markets.
Build and maintain senior-level relationships with franchise partners, brokers, and consultants while representing Burn Boot Camp at industry expos, conferences, and networking events.
Collaborate with Real Estate, Operations, Finance, Legal, and Training leadership to ensure a seamless transition from franchise award through onboarding and opening preparation.