Vertical Market Senior Manager, Data Centers

Carrier•Palm Beach Gardens, FL
•$117,500 - $234,500

About The Position

The Vertical Market Manager, Data Centers develops and executes Carrier’s growth strategy within the data center market. The role serves as an internal subject matter expert, providing market intelligence, customer insights, and strategic guidance to expand share of wallet, improve customer outcomes, and accelerate growth across equipment, controls, service, digital, and lifecycle solutions. The position partners with Sales Leaders, Strategic Account Managers, Product Management, Marketing, and Business Unit leaders to shape go-to-market strategies, influence solution roadmaps, support strategic customer opportunities, and strengthen Carrier’s standing as a trusted advisor in the data center industry. Success is measured by revenue and pipeline growth, increased penetration and share of wallet in strategic accounts, stronger market position, and improved customer and industry relationships. The role requires approximately 25–40% domestic travel to support customer engagement, industry events, and team collaboration. The annual salary range is $117,500–$234,500, with eligibility for short-term cash incentives subject to plan requirements. Carrier describes itself as a global leader in intelligent climate and energy solutions, focused on comfort, safety, and sustainability.

Requirements

  • Bachelor’s degree.
  • At least 5 years of experience in Marketing, Market Strategy, or Business Development.
  • At least 5 years of experience developing and executing go-to-market or strategic initiatives that drive sales growth through differentiated value propositions.
  • Ability to travel 25–40% domestically.

Nice To Haves

  • Bachelor’s degree in Engineering, Business, Sales/Marketing, or a related discipline.
  • Experience with Salesforce.com sales opportunity and lead management tools.
  • Ability to lead and influence multifunctional teams to resolve complex vertical and client-specific problems.
  • Proven ability to influence and work effectively across all levels of an organization.
  • Strong organization and prioritization skills, including managing detail and multiple priorities in ambiguous situations.
  • Excellent written and verbal communication skills across broad audiences, including the ability to communicate effectively with technical and non-technical teams.
  • Strong negotiation skills and ability to understand contractual and legal language.
  • Excellent project management and execution skills.
  • Extensive industry and product knowledge.
  • Strong collaboration and team leadership skills.
  • Ability to quickly adapt approaches and solutions to customer needs.
  • Ability to deliver software and recurring sales.
  • Advanced Microsoft Office skills, including Excel, Word, and PowerPoint.

Responsibilities

  • Develop and maintain the Data Center Vertical Strategy, including growth priorities, target subsegments, customer segmentation, and go-to-market motions.
  • Serve as Carrier’s internal subject matter expert on data center trends, investment patterns, customer priorities, regulatory developments, and competitive dynamics.
  • Monitor and communicate leading and lagging indicators, including TAM, SAM, construction activity, market growth, and competitive positioning.
  • Deliver market intelligence and recommendations to inform vertical priorities, resource allocation, and growth investments.
  • Partner with Strategic Account Managers and Enterprise Account teams to develop and execute account growth strategies focused on share-of-wallet expansion.
  • Support high-value customer pursuits with industry expertise, business insights, outcome-based value propositions, and aligned pitch materials.
  • Develop vertical-specific sales tools, playbooks, and customer engagement frameworks.
  • Identify and prioritize strategic opportunities across existing and target accounts.
  • Support the IPMT process for Hyperscale and Colocation customer subsegments.
  • Conduct market, customer, and account-level research to identify customer business drivers, investment priorities, and growth opportunities.
  • Develop executive-ready account profiles, industry insights, and customer briefing materials.
  • Guide customer segmentation, tiering, and account prioritization efforts.
  • Partner with Product Management and Business Units to identify solution gaps, emerging needs, and future growth opportunities.
  • Use Voice of Customer, Voice of Field, Salesforce data, and external research to inform roadmap priorities.
  • Develop business cases and market assessments supporting innovation and portfolio development.
  • Collaborate with Marketing and Demand Generation teams to build integrated vertical marketing plans.
  • Develop thought leadership, industry content, customer-facing presentations, and executive messaging.
  • Support demand generation campaigns and strategic customer outreach initiatives with Marketing and Demand Generation teams.
  • Represent Carrier at industry conferences, associations, advisory boards, and customer events.
  • Build and maintain relationships with industry stakeholders, consultants, owners, operators, and ecosystem partners.
  • Lead executive engagement initiatives, including customer roundtables, quarterly business reviews, and Carrier Intelligent Building Customer Briefing Center tours and meetings.
  • Travel approximately 25–40% to support customer engagement, industry events, and team collaboration.

Benefits

  • Medical, dental, and vision coverage; wellness incentives.
  • Retirement benefits.
  • Paid vacation, up to 15 days; paid sick days, up to 5 days; paid personal leave, up to 5 days; paid holidays, up to 13 days; purchased vacation.
  • Birth and adoption leave, parental leave, family and medical leave, bereavement leave, jury duty leave, and military leave.
  • Short-term and long-term disability.
  • Life insurance and accidental death and dismemberment coverage.
  • Health Savings Account, Health Care Spending Account, and Dependent Care Spending Account.
  • Tuition assistance.
  • Short-term cash incentives, subject to plan requirements.
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