US Field Marketing Manager

Advanced Navigation•Huntsville, AL

15h

About The Position

Advanced Navigation is a global leader in precision navigation and inertial navigation systems, delivering high performance PNT solutions across defense, aerospace, marine, mining, and autonomous systems. Our products operate in the world's most demanding environments, and our field marketing must match that standard. We are looking for a highly organized, execution focused Field Marketer to join our Americas team based in Huntsville. This is a fast-paced role focused on event delivery, requiring rigorous attention to detail. You are responsible for bringing the Advanced Navigation brand to life through exceptional customer experiences at trade shows, regional events, site visits, roadshows, and product demonstrations. The role has a primary focus on the defense sector, supporting engagement with defense primes, government agencies, and system integrators across the United States. You are someone who takes genuine pride in how things are run: every event well executed, every demonstration well prepared, every customer interaction thoughtfully considered. Advanced Navigation is proud of its employment of veterans and strongly encourages veterans to apply. The deep understanding of the customer, the operating environment, and the mission that comes with military service is exactly what this role demands. This role reports jointly to the Americas Regional Head and the Global Event Marketing Manager in Sydney, and operates as part of a globally coordinated field marketing function that drives Advanced Navigation's presence across APAC, Americas, and EMEA.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related discipline
Minimum 5 years in field marketing, events marketing, or sales enablement in a B2B technology, defense, or industrial environment
Proven track record coordinating trade events and exhibitions end to end, including budget management, logistics, and post event reporting
Experience coordinating customer demonstrations and technical capability briefings
Demonstrated ability to work collaboratively across sales, marketing, and product teams in a geographically distributed organization
Experience operating within or marketing to US defense, government, or industrial sectors is strongly preferred
Strong organizational and project management skills, able to run multiple events and activities in parallel with discipline and pace
Excellent interpersonal and communication skills, confident engaging with senior stakeholders, technical audiences, and customer teams
Exceptional attention to detail, nothing is too small when it comes to getting the customer experience right, from event logistics to follow up communications
Strong time management and prioritization, able to juggle multiple concurrent activities without dropping the ball on any of them
Proficiency in CRM (Salesforce preferred), marketing automation (Hubspot), and event management tools

Nice To Haves

Technical qualifications or demonstrated technical literacy in navigation, sensing, robotics, or related fields is advantageous
Familiarity with defense procurement processes, acquisition programs, or government sales cycles
Prior experience in navigation, sensing, autonomy, or embedded systems contexts
Security clearance eligibility or existing clearance is advantageous
Prior military service or direct experience with defense forces, capability managers, or deployed operational environments is highly regarded

Responsibilities

Work directly with regional Sales and Business Development teams to support deals through targeted field marketing activity
Coordinate with sales to support customer site visits, product demonstrations, and capability briefings with key accounts and prospects
Develop and maintain regional sales enablement materials in collaboration with the Product Marketing and Content teams
Support account based engagement by providing marketing led touchpoints at key stages of the sales cycle
Gather and relay field intelligence, customer feedback, competitive observations, buying signals, back to the central marketing and product teams
Plan, coordinate, and execute Americas trade events, exhibitions, and roadshows in close collaboration with the Global Event Marketing Manager
Manage Advanced Navigation's presence at flagship regional events including AUSA Annual, Sea Air Space, DSEI Americas, and regional defense and industrial trade events
Oversee all event logistics including booth management, shipping, contractor coordination, on site operations and budget management
Oversee end to end regional marketing inventory, including the procurement and tracking of non-functional products, printed collateral and branded merchandise
Develop pre and post event outreach campaigns in coordination with the Digital and Content teams to maximize lead generation and follow up
Track and report event performance metrics including attendance, lead quality, pipeline contribution, and cost per engagement
Execute on-site content capture for company social media channels, ensuring all photography and video align with pre-determined brand guidelines and content strategies
Coordinate and deliver compelling product demonstrations, live, virtual, and at customer sites, that translate product capability into operational value
Work with Sales and Application Engineering to develop standardized demonstration formats tailored to key customer segments and use cases
Work with CS&S to manage demonstration equipment, logistics, and scheduling across the region
Continuously improve demonstration quality based on customer feedback and field outcomes
Build and maintain relationships with key regional stakeholders including US defense primes, government program offices, industry associations, and technology integrators
Identify regional engagement opportunities, events, associations, and partner activities, that align to the regional plan and flag recommendations to the Regional Head for approval
Represent the Advanced Navigation brand with professionalism and technical credibility across all field interactions
Coordinate with global marketing on regional campaign localization and timing