US Beauty Media Planning Manager
About The Position
P&G is the largest consumer packaged goods company in the world. We have operations in over 75 countries, with 65 trusted brands that improve lives for 5 billion consumers worldwide! This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges. We believe great ideas emerge from the creative connections that happen between our talented employees and we encourage diverse, multi-functional teams to work together to generate new ideas to address challenges we face. As the Beauty Care Media Planning Manager you will: Understand and ensure team is on track for all brand-specific media deliverables Lead statuses and coordination and communication with the brand team(s) Day-to-day contact for agency partners - collaboration, timing, asset needs, etc. Lead preparation, development, execution, and monitoring of media plans Gather information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, and media costs Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing is properly maintained Project manage brand-specific and cross-category work Evaluate media opportunities and craft POVs for the category
Requirements
- Bachelor’s Degree
- 3-4 years media agency experience in a media or communications planning role. Experience working with clients who have significant national advertising and experience in Consumer-Packaged Goods and/or other fast-moving, consumer facing spaces are preferred.
- Desire for deeper understanding of media planning and activation as well as the business
- Advanced computer skills (MS Word, Excel, PowerPoint)
- Experience using media-specific software, tools and data (MediaTools, MediaOcean, Prisma, comScore, MRI, agency research and planning tools, etc.)
Nice To Haves
- Experience working with clients who have significant national advertising and experience in Consumer-Packaged Goods and/or other fast-moving, consumer facing spaces are preferred.
Responsibilities
- Understand and ensure team is on track for all brand-specific media deliverables
- Lead statuses and coordination and communication with the brand team(s)
- Day-to-day contact for agency partners - collaboration, timing, asset needs, etc.
- Lead preparation, development, execution, and monitoring of media plans
- Gather information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, and media costs
- Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing is properly maintained
- Project manage brand-specific and cross-category work
- Evaluate media opportunities and craft POVs for the category
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
