Trade Marketing Reidsville NC

Farmina•Reidsville, NC
•Onsite

About The Position

The Trade Marketing position supports strategic decision-making across Sales, Marketing, Operations, and Finance through data examination, reporting, and business insights. The role maintains and analyzes internal and external data sources, develops reporting dashboards, identifies trends and opportunities, and supports business initiatives with actionable insights. It is suited to an analytical, detail-oriented, highly organized professional interested in transforming data into business recommendations in a fast-paced, data-driven organization. The position works with internal stakeholders on sales reporting, promotional pricing, category insights, and ad hoc business projects, while helping ensure data accuracy and reporting consistency.

Requirements

  • Must currently live within commuting distance of the Reidsville, NC facility; relocation is not available.
  • Bachelor's degree in Business, Data, Statistics, Mathematics, Finance, Marketing, Computer Science, or a related field.
  • Advanced proficiency in Microsoft Excel, including Pivot Tables, Power Query, and data modeling techniques.
  • Experience using Power BI or other business intelligence and data visualization platforms.
  • Working knowledge of SQL and ability to query and manipulate data from multiple sources.
  • Strong problem-solving skills and ability to identify trends, opportunities, and actionable business insights.
  • Experience working with large datasets and ensuring data accuracy and integrity.
  • Strong communication and presentation skills, including ability to convey findings to technical and non-technical audiences.
  • Highly organized with ability to manage multiple projects and priorities in a fast-paced environment.
  • Self-motivated, with strong attention to detail and a continuous improvement mindset.

Nice To Haves

  • Experience using AI-powered tools and technologies to improve reporting, automate workflows, generate insights, and increase operational efficiency.
  • Familiarity with generative AI platforms such as ChatGPT, Microsoft Copilot, or similar business productivity tools.
  • Experience with syndicated market data sources such as Circana, Nielsen, SPINS, or Numerator.
  • Experience within Consumer Packaged Goods (CPG), Pet, Food, Retail, or Veterinary industries.
  • Experience supporting Sales, Marketing, Trade Marketing, Category Management, or Finance teams.
  • Experience with CRM, field execution, or sales reporting platforms such as Repsly.
  • Familiarity with statistical forecasting or predictive modeling techniques.

Responsibilities

  • Develop and maintain recurring reports, dashboards, and scorecards for Sales, Marketing, Finance, and Leadership teams.
  • Prepare monthly, quarterly, and annual business reporting packages and performance summaries.
  • Consolidate and analyze internal and external data sources to provide visibility into sales, product, customer, and promotional performance.
  • Deliver ad hoc reporting and support business initiatives and decision-making.
  • Identify trends, risks, and growth opportunities through analysis of sales, portfolio, customer, and market data.
  • Translate complex data into actionable insights and recommendations for business stakeholders.
  • Evaluate promotional effectiveness, pricing performance, and return on investment (ROI).
  • Support forecasting, budgeting, and strategic planning initiatives through data-driven plans.
  • Ensure accuracy, consistency, and integrity of reporting data across systems and databases.
  • Maintain and improve reporting tools, dashboards, and business intelligence platforms.
  • Assist in developing automated reporting processes to improve efficiency and reduce manual work.
  • Partner with internal teams to enhance data quality and reporting capabilities.
  • Support Sales and Trade Marketing teams with insights and performance reporting.
  • Assist with pricing, margin, category, and profitability data.
  • Prepare data-driven materials for customer meetings, business reviews, and internal presentations.
  • Support special projects and strategic initiatives across sales channels.

Benefits

  • 401(k) through Empower
  • Company-paid AD&D insurance
  • Voluntary AD&D insurance
  • Voluntary long-term disability insurance
  • Voluntary child life insurance
  • Short-term disability insurance
  • Critical illness insurance
  • Term life insurance
  • Whole life insurance
  • Health FSA
  • Dependent care FSA
  • Medical bridge insurance
  • Accident insurance
  • Voluntary life insurance for dependents
  • Hospital indemnity insurance
  • NYC commuter benefits
  • Employee pet food discounts
  • Paid maternity time off
  • Paid paternity time off
  • Paid adoption time off
  • Pet wellness insurance
  • Pet accident and illness insurance
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