Tourism and Events Coordinator

City of Bay City•Bay City, TX

About The Position

Under the general direction of the Director of Communications & Cultural Arts, the Tourism & Events Coordinator supports the daily operations of the City's Tourism Division and coordinates assigned tourism events, arts, and cultural initiatives. The role assists with tourism programs, industry partnerships, destination marketing, visitor services, and related administrative activities. The coordinator serves as lead coordinator for designated City tourism events, including the annual Day of the Dead celebration, and supports other City initiatives as assigned. The position calls for strong organizational, communication, and project management skills, independent coordination of assigned responsibilities, and the ability to manage multiple priorities.

Requirements

  • At least two years of professional experience in event planning, tourism, hospitality, marketing, community programming, public relations, or a related field.
  • Demonstrated experience planning, coordinating, or executing special events, festivals, community activities, or similar projects, including working with vendors, schedules, logistics, and event operations.
  • Strong organizational and time-management skills, including the ability to manage multiple projects, prioritize responsibilities, and meet deadlines.
  • Effective written and verbal communication skills, including the ability to interact professionally with businesses, community partners, vendors, City employees, and the public.
  • Proficiency with standard office software, including Microsoft Office applications, email, spreadsheets, and electronic recordkeeping.
  • Must pass a medical physical examination and drug test.
  • Must pass a criminal background check.
  • High school diploma or GED.
  • Valid Class C Texas State Driver's License and safe driving record.

Responsibilities

  • Assist with implementing tourism programs, projects, marketing initiatives, destination development activities, and tourism sales efforts.
  • Coordinate activities with lodging properties, attractions, tourism businesses, community organizations, and industry partners, maintaining effective working relationships.
  • Coordinate tourism partner meetings, visitor services, industry outreach, and tourism-related certifications and programs.
  • Maintain tourism databases, visitor information, event calendars, promotional materials, and merchandise inventories and distribution to visitor-serving locations.
  • Assist with managing and updating departmental websites, social media, digital signage, and promotional campaigns, and prepare for trade shows.
  • Provide administrative support, including correspondence, reporting, data collection, purchasing, payment processing, recordkeeping, and budget tracking.
  • Assist with administration of tourism grants, sponsorships, and other funding programs, including documentation, communication, and technical assistance to recipients.
  • Provide staff and administrative support to the Tourism Advisory Board and other assigned committees.
  • Lead coordination of the City's annual Day of the Dead celebration and provide event coordination and logistical support for other assigned City events, including festivals and downtown events.
  • Coordinate event planning and implementation, including scheduling, budgeting, vendor recruitment, entertainment, sponsorships, volunteers, facilities, logistics, and participation of City departments.
  • Coordinate event registration, contracts, promotional activities, operational requirements, event-day activities, and post-event reporting and evaluation.
  • Coordinate assigned public art projects and cultural initiatives, including artist engagement, project logistics, and community partnerships.
  • Provide technical assistance and guidance on event-planning best practices to HOT grant recipients and community partners, while leaving responsibility for organizing, coordinating, and executing their events with those recipients and partners.
  • Coordinate with City departments, businesses, vendors, volunteers, and community partners to support tourism programs, projects, and events.
  • Represent the City of Bay City and Visit Bay City at assigned meetings, tourism activities, and community events.
  • Participate in professional development to remain current on tourism, hospitality, event management, and industry best practices.
  • Exercise initiative and independent judgment in completing assigned projects while keeping the Director informed of significant issues and deadlines.
  • Provide support during staffing shortages, peak workloads, and special events.
  • Maintain records properly and serve as Records Liaison for the Tourism Division.
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