About The Position

Pelican Products, Inc. is hiring a remote, field-based Territory Sales Representative to grow business across the Northern Midwest. The representative will manage the territory autonomously, build relationships with dealers, distributors, and end users, develop new opportunities, and expand existing accounts. The role represents Pelican’s protective product portfolio and contributes directly to regional growth and business development. The territory includes Minnesota, Wisconsin, Illinois, North Dakota, and South Dakota. Candidates located within the region are preferred. The representative works with customers and channel partners and collaborates with Customer Service, Operations, and Supply Chain to support customers from quote through delivery.

Requirements

  • 1–2 years of sales experience.
  • Proficiency in Microsoft Excel, Word, PowerPoint, and Outlook.
  • Working knowledge of sales techniques and business development.
  • Ability to develop strong knowledge of Pelican products, the assigned territory, and company sales strategies.
  • Excellent verbal and written communication, persuasion, and presentation skills.
  • Ability to build relationships, identify opportunities, and work independently in a remote, field-based environment.

Nice To Haves

  • SAP experience.
  • Located within the Northern Midwest region.

Responsibilities

  • Own and grow the Northern Midwest territory by developing relationships with dealers, distributors, and end users.
  • Increase awareness and adoption of Pelican’s product portfolio throughout the region.
  • Identify new business opportunities and expand existing customer relationships to drive revenue growth.
  • Partner with dealers and channel partners to increase market share and strengthen customer partnerships.
  • Conduct customer visits, product demonstrations, and sales presentations independently and alongside dealer representatives or sales leadership.
  • Understand customer needs and recommend solutions that support their business.
  • Represent Pelican at trade shows, customer events, product demonstrations, and industry meetings.
  • Provide product training and educational sessions for dealers, customers, and sales partners.
  • Monitor market trends, competitive activity, and customer feedback to identify growth opportunities.
  • Maintain accurate sales activity, customer interactions, pipeline updates, and forecasts in Pelican’s CRM system.
  • Collaborate with Customer Service, Operations, and Supply Chain to support a positive customer experience from quote through delivery.

Benefits

  • Competitive base salary plus uncapped quarterly commission opportunities.
  • Mileage reimbursement for business travel throughout the territory.
  • Competitive paid time off plans.
  • Holiday pay.
  • Extra vacation purchase opportunities.
  • 401(k) plan with immediate match.
  • Several benefits options, including pet insurance.
  • Health Savings Account contribution.
  • Wellness Discount Program.
  • Global Mental Wellness Program.
  • Quarterly Employee Celebration Days.
  • Peer-to-Peer Recognition Program.
  • Service Recognition Program.
  • Employee discount program on Pelican Products, branded apparel, and gear.
  • Employee referral program.
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