Territory Coordinator /Recruiter

Columbus State Community College•Columbus, OH

14d

About The Position

The Territory Coordinator is an experienced recruiter who promotes the educational outcomes available through Columbus State and coordinates K-12 territory recruitment in the Central Ohio region. The role uses K-12 contacts and relationships to coordinate territory recruitment and conduct individual student recruitment. It requires building rapport and maintaining relationships with prospective students, K-12 administrators, internal partners, and other stakeholders, and communicating effectively with diverse audiences in a variety of settings. The coordinator represents Columbus State and recruits prospective students for its programs. The role develops targeted recruitment activities and uses mass communication and individual relationship-building to nurture prospective students through admission and enrollment. It also builds and maintains K-12 and College partner relationships, presents educational programs and transfer opportunities, and tracks outreach and competitor activity to inform recruitment and marketing efforts. The position fosters and maintains a safe environment of respect and inclusion for faculty, staff, students, and community members.

Requirements

Bachelor’s degree in Business, Marketing, Public Relations, Communications, Higher Education Administration, or a closely related field.
Five years of tangible success in outside sales, admissions recruitment, marketing, or a promotional environment.
Three years of documented success in a territory management or coordination function.
Demonstrable familiarity with and established industry contacts in the K-12/high school environment.
An appropriate combination of education, training, coursework, and experience may qualify a candidate.
Strong presentation skills and the ability to communicate with diverse audiences in varied settings.
Ability to build rapport quickly and maintain relationships with prospective students, K-12 administrators, internal partners, and other stakeholders.

Responsibilities

Represent and promote the College and recruit prospective students for Columbus State programs.
Arrange and conduct targeted recruitment activities, grow a pool of prospective students, and nurture prospects through admission and enrollment using mass communication and individual relationship-building.
Develop expertise in prospective students’ characteristics, goals, media consumption habits, and locations, and use that knowledge to attract quality students.
Maintain regular contact with future students and follow up to support their progress through the application and enrollment process.
Collaborate with and refer students to faculty and staff, admissions team members, and other College departments to facilitate enrollment.
Assist with on-campus visits, one-on-one student appointments, student emails, campus tours, special event programming, and other internal and external recruitment activities.
Build a network of K-12 contacts, including principals, counselors, teachers, and community leaders, to support enrollment.
Develop internal relationships across the College to identify recruitment opportunities and coordinate territory outreach.
Stay informed about local, state, and national workforce trends and the College’s credit and non-credit offerings to present program options and transfer opportunities to assigned K-12 territories.
Work with academic department faculty and staff to develop a thorough understanding of College programs and related academic, co-curricular, and career-development opportunities.
Track territory recruitment and engagement activity, evaluate effectiveness, and recommend outreach changes and improvements.
Maintain accurate records and required documentation, including contact information, outreach statistics, and reports.
Audit and track competitor activity and communicate the College’s distinctive offerings and advantages for recent graduates.
Provide recommendations and briefings to inform marketing efforts that differentiate College programs.
Foster and maintain a safe environment of respect and inclusion for faculty, staff, students, and community members.