Team Lead Inside Sales

Acosta•Lansing, MI

4d•Hybrid

About The Position

Manage the CORE Inside Sales team and ensure accountability for the weekly Customer Satisfaction process and execution of assigned project work. Serve as the primary contact for the Client team on project-based work. Manage the Satisfaction call process through CIRI, the CORE CRM system, or project-specific tools such as Excel. The role also leads and supports Brand Ambassadors in an assigned region, oversees day-to-day campaign operations, participates in consumer interactions, addresses logistical and staffing challenges, and tracks and reports team performance. It requires regular, extensive travel to activation sites to work alongside the team. The position offers a flexible, hybrid work environment.

Requirements

Three to four years of experience in a retail activation environment, with a proven track record of success.
Some sales experience.
Regular access to a vehicle.
Willingness to travel frequently within the designated region and provide on-site team support.
Ability to mentor and build a team and communicate effectively with team members and the public.
Ability to handle logistical or staffing challenges quickly and effectively.
Enthusiasm for interacting with people and creating positive brand experiences.
Experience reporting and analyzing in-field metrics.

Nice To Haves

Background in a Team Lead, Field Manager, or Event Manager role, especially within experiential marketing.

Responsibilities

Serve as the primary and most accessible contact for Brand Ambassadors in the assigned region, including attending team meetings and one-on-one check-ins.
Oversee day-to-day operations, including confirming punctuality, ensuring Brand Ambassadors have necessary materials, and verifying activation site setup.
Build team morale, celebrate achievements, and encourage Brand Ambassadors’ professional growth.
Participate in consumer interactions and demonstrate best practices for educational conversations, clear brand messaging, and positive consumer experiences.
Meet with on-site contacts as needed to discuss campaign presence, adjustments, or feedback.
Transport necessary assets to activation sites and support setup as required.
Resolve logistical challenges, last-minute staffing changes, and unexpected issues to keep campaigns running smoothly.
Review weekly schedules and verify timesheets.
Monitor and track KPIs focused on consumer engagement, interaction quality, and educational reach.
Prepare and deliver reports on regional team performance, campaign highlights, and operational status to management.
Gather field feedback, consumer insights, and photos to share with senior management.
Travel regularly and extensively to activation sites to work alongside the team.
Use Google Workspace tools, including Docs, Drive, Slides, Sheets, and Meet, to stay organized and communicate.