Talent Attraction Manager

A. Duie Pyle • West Chester, PA

2d

About The Position

A family-owned business since 1924, A. Duie Pyle provides a range of integrated transportation and distribution solutions throughout the Northeast. Supported by our vast network of Less-Than-Truckload (LTL) service centers, warehouse facilities, and dedicated locations, we have the ability to offer flexible and seamless integrated solutions tailored to our customer’s needs. Simply put, when it comes to integrated supply chain solutions, Pyle People Deliver. Our promise is to provide outstanding service as it remains to be our first and foremost mission. Position Summary: The Talent Attraction Manager is responsible for designing, optimizing, and managing the organization's digital talent acquisition ecosystem to attract, engage, and convert qualified talent. Reporting to the Talent Acquisition leadership team, this role serves as the strategic owner of the candidate experience, career site, talent acquisition technology stack, recruitment marketing platforms, and candidate conversion strategy. The Talent Attraction Manager combines expertise in candidate experience, recruitment marketing technology, talent acquisition operations, analytics, and digital optimization to ensure candidates experience a seamless journey from initial awareness through application and hire. This role is responsible for maximizing the effectiveness of the organization's career site, ATS, CRM, sourcing channels, and talent attraction technologies while leveraging data and insights to continuously improve hiring outcomes.

Requirements

• Bachelor's degree in Human Resources, Marketing, Business, Information Systems, Communications, or a related field
• 5+ years of experience in Talent Acquisition, Talent Attraction, Recruitment Marketing, Talent Acquisition Operations, HR Technology, Digital Experience, or related functions
• Experience supporting high-volume hiring environments
• Experience administering or managing ATS, CRM, and talent acquisition technology platforms
• Strong understanding of candidate experience, recruiting funnels, and digital talent acquisition strategies
• Experience analyzing recruiting data and developing performance dashboards
• Strong project management and stakeholder management skills
• Excellent communication and presentation abilities

Nice To Haves

• Experience with UKG, Tenstreet, CRM platforms, and recruitment marketing technologies
• Experience supporting logistics, transportation, manufacturing, healthcare, retail, or other high-volume hiring environments
• Knowledge of API integrations, workflow automation, and system implementation projects
• Experience with career site optimization, candidate journey mapping, and conversion rate optimization
• Familiarity with digital marketing analytics, web analytics, and talent attraction technologies

Responsibilities

• Candidate Experience & Journey Optimization: Develop and optimize the candidate experience strategy across the talent acquisition lifecycle. Identify and remove friction points to improve candidate engagement and conversion. Monitor candidate feedback and implement continuous improvements.
• Career Site Strategy & Optimization: Serve as the business owner of the careers website and candidate-facing digital experiences. Optimize career site content, user experience, and application workflows. Implement SEO and conversion best practices to increase qualified applicant volume.
• ATS, CRM & Talent Acquisition Technology Ownership: Own and optimize Talent Acquisition technology platforms, including ATS, CRM, career site, and recruitment marketing tools. Partner with HRIS, IT, and vendors on system enhancements, integrations, and process improvements. Ensure data integrity, system adoption, and platform performance.
• Recruitment Marketing Technology & Talent Communities: Manage recruitment marketing technology and candidate relationship management platforms. Develop talent community and candidate nurture strategies to build talent pipelines. Evaluate and recommend technologies that improve attraction and engagement.
• Funnel Analytics & Performance Reporting: Develop recruiting funnel metrics, dashboards, and performance reporting. Analyze candidate behavior, source effectiveness, and conversion trends. Provide actionable insights and recommendations to Talent Acquisition leadership.
• Conversion Rate Optimization: Lead testing and optimization efforts to improve candidate conversion rates. Utilize data and analytics to enhance career site performance and application completion rates. Establish benchmarks and measure recruiting funnel effectiveness.
• Vendor & Cross-Functional Partnership Management: Manage relationships with talent acquisition technology vendors and service providers. Partner with Talent Acquisition, HRIS, IT, Marketing, Compliance, and Operations teams. Lead technology implementations and ensure compliance with applicable regulations.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level