SVP, Head of Corporate Digital Analytics & Insights

U.S. Bank•Atlanta, GA
•$194,225 - $228,500

About The Position

U.S. Bank is seeking an SVP to lead analytics and insights for its corporate and commercial banking digital organization. Reporting to the CDO, this leader will define the analytics and insights strategy, establish a roadmap, and translate digital data into meaningful business outcomes. The role will shape and mature an analytics function by connecting existing data, analytics, research, and execution capabilities and developing a structured, forward-looking approach to measurement and insights. The position partners with business-line, product, technology, UX, and data teams to improve digital performance and client experiences and to ensure analytics informs product strategy and investment decisions. The leader will manage a small team of data science professionals and external resources, providing strategic direction while staying close enough to the work to offer analytical and technical leadership. Responsibilities include setting analytics strategy and measurement frameworks; analyzing digital behavior, client journeys, funnels, and channel performance; modernizing analytics through data, experimentation, AI, and automation; developing team capabilities; and influencing senior leaders through clear, actionable insights. Success includes connecting digital measurement to business results, improving visibility into client acquisition and engagement, accelerating decision-making, building scalable analytics capabilities, and fostering a culture where data leads to measurable action.

Requirements

  • 15+ years of progressive experience in analytics, digital analytics, data science, insights, or a related field.
  • At least 5 years of people leadership experience.
  • Demonstrated experience defining and leading an analytics or insights strategy within a complex, data-driven organization.
  • Proven ability to build, lead, and develop high-performing analytics, data science, or data product teams.
  • Strong understanding of digital measurement, client behavior, funnel analytics, experimentation, and performance optimization.
  • Technical fluency with SQL, Python, data visualization, digital analytics platforms, and modern data environments.
  • Experience using AI and automation to improve analytics workflows, insight generation, or decision-making.
  • Exceptional executive communication and storytelling skills, including translating complex analytical findings into business implications and influencing senior stakeholders.
  • Strong strategic judgment and ability to move from strategy to execution.
  • Demonstrated success working across Product, Technology, UX, Data, and business teams in a highly matrixed environment.

Nice To Haves

  • Experience with platforms such as Tableau, Power BI, Amplitude, and Databricks.
  • Experience in financial services, fintech, B2B digital products, or another sophisticated data-driven organization.

Responsibilities

  • Define the vision, strategy, and roadmap for digital analytics and insights across corporate and commercial banking.
  • Establish priorities and a structured approach for identifying and addressing analytics opportunities across the digital ecosystem.
  • Connect digital analytics and client insights to measurable outcomes, including client growth, adoption, engagement, conversion, and retention.
  • Partner with senior business, product, and technology leaders to ensure analytics informs strategic priorities, investments, and product roadmaps.
  • Establish KPIs and measurement frameworks for digital performance and client behavior.
  • Use behavioral, digital, and client data to identify opportunities to improve digital journeys and client experience.
  • Analyze acquisition, engagement, adoption, and conversion funnels to identify growth and performance opportunities.
  • Partner with Product and UX teams to improve navigation, content, calls-to-action, and end-to-end digital experiences.
  • Evaluate campaign and digital-channel performance and translate findings into actionable recommendations.
  • Identify emerging trends and opportunities across WCIB’s digital ecosystem and turn insights into business actions.
  • Advance analytics through modern data, measurement, experimentation, and AI-enabled capabilities.
  • Identify opportunities to automate recurring analytics and reporting, reduce manual effort, and accelerate insight generation and decisions.
  • Partner with data and engineering teams to strengthen data models, instrumentation, pipelines, and the analytics ecosystem.
  • Help shape the target-state data environment needed to support scalable analytics and insights.
  • Lead and develop a team of data science and analytics professionals, setting priorities, accountability, and development opportunities.
  • Provide strategic direction while guiding analytical approaches and ensuring insights are high-quality and relevant.
  • Build a culture of curiosity, analytical rigor, collaboration, and continuous improvement.
  • Determine how team capabilities should evolve as the analytics function and business needs mature.
  • Serve as a strategic thought partner to senior leaders across WCIB, Product, Technology, UX, and other functions.
  • Translate complex analytical findings into clear narratives and business implications for decision-makers.
  • Influence priorities and action through data-driven recommendations and executive communication.
  • Create stronger connections between analytics, digital strategy, client needs, and business performance.

Benefits

  • Healthcare (medical, dental, and vision)
  • Basic term and optional term life insurance
  • Short-term and long-term disability
  • Pregnancy disability and parental leave
  • 401(k) and employer-funded retirement plan
  • Paid vacation (two to five weeks depending on salary grade and tenure)
  • Up to 11 paid holiday opportunities
  • Adoption assistance
  • Sick and Safe Leave accruals of one hour for every 30 hours worked, up to 80 hours per calendar year unless otherwise provided by law
  • Incentive and recognition programs
  • Equity stock purchase
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